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“The moment I gain personal happiness is when I stop caring.” 


LYNWOOD STAND UP! This one’s for y’all. Enter Willie B aka The Ichiban Don. Willie grew up Lynwood, CA - a city with integrity and respect, but “you don’t take no shit!” Everyone knows each other, grows up together, but divided by two sides of gangs. But, Willie was someone who got along with everyone, a neutral character with a positive soul. 


Willie’s household built on the foundation of morals. His mother was from Mississippi, and his father from Cleveland, both hard workers who provided Willie with a good childhood and encouraged his artistic and creative endeavors - drawing and music. “Music and Art are the same. I see colors in every record.”


Throughout high school, Willie gravitated and focused on all performing arts - from battle rapping to singing in choirs. Music would soon completely take over, as he finally “understood” it. 


But it wasn’t until college when Willie was introduced to the world of beat-making and production, drawn by the desire to create the perfect beat for his rapping style. After entering beat battles and crushing the competition, Willie knew there was something special. 


This new found passion, combined with unrelenting work ethic, while navigating the throws of the music industry, drove Willie to produce for Hip Hop greats like Kendrick Lamar, Schoolboy Q, J. Cole, and remain a dominant force in the game. But if you ask him how he’s doing, he’ll give you a smile, and humbly say, “pretty good.” Ladies and Gents, this is Willie B. #MamaWeMadeIt


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