The Truth Behind Behavioral Economics and The Choices We Make

Making The Maven Podcast

English - October 08, 2020 11:56 - 58 minutes - 44.2 MB - ★★★★★ - 31 ratings
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Choice in general is overwhelming but over-choice has led many of us to ‘analysis paralysis,’ and often irrational behavior and decision making. On this episode we chat with VP and Chief Behavioral Economist at ADP, Jordan Birnbaum. Jordan packs the episode with brilliant analogies and relatable anecdotes unveiling why our behavior deviates from rational action when making decisions, the reason is rooted far deeper than we think. His ability to spice up economics is genius! He imparts his wisdom on by leaving listeners with 5 Maven Must haves, which are yours for the taking!

Jordan has been featured in publications such as HR Dive, EBN, Accounting Today, HR daily Advisor, Forbes and most recently Thrive Global with his viral piece on ‘What a load of Cognition.’ Jordan graduated from Cornell University with a BS, Policy Analysis, and from NYU with an MA in Industrial/ Organizational Psychology. He was founder of The Vanguard in LA and made his mark in the dot.com boom as a founding employee at Juno Online Services.

Jordan Birnbaum’s LinkedIn: https://www.linkedin.com/in/jordan-birnbaum-1071344/