If you’ve not heard the term, “Headtrash,” before… you’ll recognize it as “stinkin’ thinkin’” or the voice in your head that tells you you’re not good enough, not able, not worth it… what have you. Laura thinks of that voice as a personal Gremlin and it taunts us with self-limiting beliefs far too often. It’s the stuff that keeps us smaller than we are meant to be, and from taking risks, exploring new things, and going on adventures.

Jon jokingly says, “If you’re going to make excuses, as least make them World Class!” He shares the story of how he recognized his personal headtrash and over time was able to overcome and release much of it.

It starts in numerous ways, but shows up when we compare ourselves to others, berate or belittle ourselves and accomplishments, use words like “never” and “always…” anything that turns into negative self-talk. Looking back, Jon recognizes his intense experience with it began when he was only 11 years old.

His belief that no one could possibly like him if they knew what he was really like shaped his thinking, his behaviors, and his actions over much of his life. He spent an enormous amount of time, effort, and energy in building just the right persona – wearing the right clothes, doing the right kind of work, having the right address, driving the right cars, and belonging to the right groups.

As you can imagine, it was exhausting and hard to maintain. It wasn’t doing much for his personal relationships, either.

Listen in and learn how Jon discovered his personal headtrash, the practices he’s put in place that helped him release that line of thinking and step into his life in an authentic way, and which allow him to do the work he does today – helping businesses increase revenue.

Jon’s Bio

Jon Keel has developed a reputation as a results-oriented Business Advisor, having been involved in this arena since January 1997. In addition to being CEO and Founder of Improved Results (www.Improved-Results.com), which he founded in 1997, he co-developed the Xavier University MBA E-Business program, where he taught Online Marketing and E-Commerce.

He frequently speaks to audiences about performance-based marketing for online and offline businesses. He has written numerous articles and has appeared on several TV and radio news and talk programs. He co-developed the first pay-per-click search engine bid management software and wrote the first book on pay-per-click search engines, “Instant Web Site Traffic.” 

With bachelor’s and master’s degrees in Engineering, Jon moved to Cincinnati in 1971, with the Procter and Gamble Company. He left P&G in 1973, to work for The Henry P. Thompson Company, and over a 22-year period became the owner and President/CEO.  He sold his interest in the company in 1995. In 1987, he received an MBA from Xavier University.  He currently resides in Dublin, Ohio, with his wife of 48 years, Colleen.

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