111 How to have an authentic personal brand with Allison Walsh
Making Money Online with Lisa Johnson
English - July 24, 2023 05:00 - 25 minutes - 23.7 MB - ★★★★★ - 20 ratingsMarketing Business Entrepreneurship money entrepreneur entrepreneurship financialfreedom freedombusiness makingmoneyonline marketing passiveincome recurringrevunue womeninbusiness Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Building an authentic personal brand is a topic I love talking about and it’s an ethos I apply in my own business and encourage others to do too.
My guest today is Allison Walsh, a coach and consultant, who helps others build stand-out brands that get to the heart of what makes them unique while sharing their story and skills to connect with their ideal clients.
What You’ll Learn In This Episode:
- What makes a great personal brand and why branding goes so much deeper than logos and fonts.
- Allison takes each of her clients on the path of self-discovery to uncover the critical points of their story and personality that are pivotal to their brand, and how this shapes their messaging.
- Why 'purpose' should always be your starting point when it comes to brand building and how to show up as your whole self, not a shiny version you think people want to see.
- How to responsibly share your highs and lows with your followers and how to embrace the vulnerability that comes with having a personal brand.
Resources:
- Download my FREE Launch Strategy Guide
- Visit my website www.lisajohnson.com
- Follow me on Instagram @lisajohnsonstrategist
- Follow me on Facebook @lisajohnsonstrategist
- Join the discussion at @thefabulous5percent
- Subscribe to my YouTube channel
- Find all of Allison’s services and learn more about her work at www.allisonwalshconsulting.com