5. Content is King: Is SEO Really Worth Your Time?

Making It Work

English - August 11, 2022 11:00 - 36 minutes - 50.4 MB - ★★★★★ - 34 ratings
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Previous Episode: 4. Think Inside the Box: How to Create a Unique Unboxing Experience

Next Episode: 6. Survey Says: What do Your Customers Really Think?

SEO is the holy grail of online marketing. But optimizing your content to rank higher on Google can be easier said than done, especially if you're an entrepreneur who's strapped for time and strapped for cash. Let's see how these business owners create content that reflects their brand story, and how you can do the same – on a budget.

In Episode 5, Season 3 of Making It Work, we speak to Christa Cotton of El Guapo Bitters, Graham Veysey and Fisk Biggar of Graham+Fisk's Wine-In-A-Can, Jacquelyn Rodgers of Greentop Gifts and Logan LaMance of Kanga Coolers.

So how do you create content that really converts? And is setting up a blog all a waste of time? Tune in to find out.

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