It’s toy pitching season and e-mail is one of the best ways to make connections and capture people’s attention. However, business people receive tons of e-mails each day. Some of them receive 16 promotional emails per hour (or more!) How can you cut through the noise? With a great headline! 

In this episode I share my best practices for an amazing e-mail headline that will grab attention. The information I share with you is based on my own research and experience. I’ll tell you all about the “four U’s” to make your headline really pop, and give you real life examples of my most popular and successful e-mail headlines.

Each headline example that I share in this episode has an open rate of 30% or more. Plus, if you’re a member of my podcast insider’s club, you can download a file of my top 10 most successful e-mail headlines. These tips can help you to get people to open your e-mails, and get your ideas in front of the right person!


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