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#138: Why You Need A Clear Brand Mission For Your Kids’ Brand
Making It in The Toy Industry with The Toy Coach
English - August 10, 2022 09:00 - 34 minutes - 23.4 MB - ★★★★★ - 32 ratingsDesign Arts Business Entrepreneurship toy industry how to design a toy how to make a toy toy design fit toy design make my own dolls entrepreneur small business Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Which comes first? Your product or your mission? In today’s episode you will learn the benefits of creating your business’s mission before your toy or toy brand. Now, this doesn’t mean that you shouldn’t develop your toy or game if you haven’t defined your mission. However, defining the purpose of your business will guide you on the creative journey, and doing so can give you a powerful reason to invest so much time and money into your toy ideas.
Today we have two podcast guests—Janene Russell and Ms. Monica Sutton, also known as Miss Monica. Janene is the key lead in preschool brands and preschool brand manager at Educational Insights. Monica is an early childhood educator and child behavior specialist with a hit YouTube channel with over 500,000 subscribers focused on early childhood education. Miss Monica and Educational Insights have partnered up to deliver educational content to preschoolers using Educational Insights products online.
In today’s episode you will learn some valuable lessons about how to develop your mission and how to stay aligned with it over time. You’ll learn the power of saying no, how sticking to your mission can lead to more opportunities, and how things that didn’t go so well can actually help to define and guide your mission. You’ll also learn why it is so important for kids to have tactile learning tools, and why screens will never fully take over in education.
EPISODE CLIFF NOTES
MENTIONED IN THIS EPISODE:
For the links and resources mentioned in this episode, head over to the episode page at www.thetoycoach.com/138
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