The rise of non-alcoholic drinks in the wellness space with Caleno Drinks

We talk to Caleno Drinks founder Ellie about the business of, well, not drinking, and why so many alcohol-free spirits are now populating the wellness landscape. The team also welcomes a very special guest to discuss drinking culture around festivities.Three things you will learn in this episode:1. Why the way we socialise has changed2. How to create a unique product in a highly-saturated market3. The rise of part-time sobrietyABOUT US:🥑Join our collective membership: https://bit.ly/joinCICollective🥑Monthly digital magazine: http://bit.ly/creativeimpactmag🥑Instagram: https://instagram.com/creativeimpactco☕️ Buy us a coffee: https://bit.ly/buy-CI-coffeeMORE FROM US:➡️ Get our content calendar templates: http://bit.ly/CICcontentcal➡️ Free Instagram class: https://bit.ly/CIFreeAudit➡️ Free social media class: https://bit.ly/CISocialMedia➡️ Free TikTok challenge: https://bit.ly/CI-TikTok-ChallengeSupport this show http://supporter.acast.com/Make-an-Impact-Show. See acast.com/privacy for privacy and opt-out information.