Turning a Dream Into Reality with a Sustainable Cosmetic Brand Supporting Indigenous Youth, with Cheekbone Beauty Cosmetics

An award-winning social entrepreneur, Jenn Harper is the founder and CEO of Cheekbone Beauty Cosmetics INC.  Cheekbone Beauty is a digitally native direct to consumer brand that is helping Indigenous youth see themselves in a beauty brand while using the concept of Life Cycle Thinking (LCT) in the brands ethos and in developing products.  Creating a new segment in the beauty industry - Sustainable Socially Conscious Beauty.

Jennifer Harper has been making a name for herself in the beauty industry for a number of years but has been gaining popularity quickly after being on the hit CBC show, Dragons Den in 2019. Cheekbone Beauty’s mission is to help every Indigenous youth see and feel their enormous value in the world while creating sustainable cosmetics.

Cheekbone Beauty is committed to donating 2% of revenues to organizations that support Indigenous youth. During Cheekbone Beauty’s infancy, Jenn endured a heavy personal loss with the suicide of her brother B.J. This loss, though difficult, has remained a driving force behind the desire to see Cheekbone Beauty succeed with its mission, to empower Indigenous youth.

In addition to Cheekbone’s mission, she strives to educate as many people as possible about the Residential School System and the effects it has had on my family and friends through decades of generational trauma. She speaks regularly to university, college and high school students about social entrepreneurship, empathy and the history of her First Nations family. She has also been invited to speak to various entrepreneur groups, women in business associations, Apple Canada and First Nations organizations.

In 2019, Jenn was named ‘Women of the Year’ by Chatelaine Magazine.

We discuss Jenn's journey to entrepreneurship and where the idea for Cheekbone Beauty first came from, what building a sustainable socially conscious beauty brand really means, incorporating Indigenous Knowledge into the processes of the business and thinking about the next seven generations, and much more.

Tune in to hear about:

How Jenn learned how to start a business after getting the idea for Cheekbone Beauty 
Creating this new segment in the beauty industry - Sustainable Socially Conscious Beauty 
Her experience on Dragon's Den and her biggest takeaway from the experience 
Getting into retail stores such as Sephora and the processes she went through
Finding work-life balance as an entrepreneur 

Resources:

Website: www.cheekbonebeauty.com Use code MADEITHAPPEN15 for 15% off your order!

Instagram: https://www.instagram.com/cheekbonebeauty/?hl=en

Facebook: https://www.facebook.com/cheekbonebeauty/

Twitter: https://twitter.com/cheekbonebeauty

LinkedIn: https://ca.linkedin.com/company/cheekbone-beauty

Youtube: https://www.youtube.com/channel/UCS-JpqTI-QdLv1vtCotPArQ 

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