Creating Bingeworthy Content That Converts & Building a 7-Figure Business, with Shannon Matson, The Social Bungalow
Made it Happen
English - July 12, 2022 11:35 - 46 minutes - 38.9 MBEntrepreneurship Business business entrepreneurship female entrepreneur starting a business entrepreneur startup how to inspirational storytelling Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
This week's episode features Shannon Matson, CEO & Founder of The Social Bungalow, an education + media company that helps entrepreneurs structure ingenious online businesses, as well as Bungalow Coffee a 2,500 sqft coffee café in the Downtown Las Vegas Arts District.
With comprehensive experience in marketing and advertising, Shannon prides herself on helping others structure and market their businesses for exceptional growth.
Her journey began in the corporate world where she held titles such as V.P. of Marketing for a global publishing company and National Director of Sales & Marketing for a fitness franchise.
These varying industries and array of accreditations – from pursuing continued education credits in copywriting, utilized to write weekly articles for Forbes and Entrepreneur.com, to becoming Google Adwords certified – speak to her insatiable hunger for driving traffic and conversions to remarkable brands.
These roles brought her to opportunities with L’Oreal, Access Hollywood and The Ellen Degeneres Show, with marketing access to Kendra Wilkinson, Alex Rodriguez and Jennifer Lopez.
We discuss how to cut through the noise with your offerings, utilizing past content & focusing on quality, what she’s learned from her biggest launch so far, how to drive organic purchases, the mindset of being a business owner, and so much more.
Listen in to learn about:
Going from a 9-5 corporate job to building her 7-figure business
How to create quality content that organically SELLS & converts consumers
One key element to having a successful launch that is often overlooked
How to cut through the noise with your offering & stand out with an online business
The mindset piece of being a business owner & how to manage this
Resources:
Website: https://thesocialbungalow.com/
Instagram: https://www.instagram.com/thesocialbungalow/
The Sophisticated Ceo Suite https://thesocialbungalow.com/sophisticated-ceo-suite
Book recommendations:
Traction: https://amzn.to/3PmpwMO
Running Lean: https://amzn.to/3uEJg6L
Scaling Lean: https://amzn.to/3yYY8z6
JOIN THE STEP-BY-STEP PODCAST LAUNCH PROGRAM (start date August 15):
https://www.elevatepodcastco.com/courses
Connect With Us:
Website: www.madeithappenpod.com/
Instagram: www.instagram.com/madeithappenpodcast/