CVS Puts “Extra Care” Into Established Loyalty Program
Loyalty360 Podcast
English - October 25, 2021 10:00 - 24 minutes - 17.3 MB - ★★★★ - 3 ratingsManagement Business Marketing customer loyalty loyalty programs customer experience rewards program voc marketing trends brand loyalty channel loyalty analytics personalization Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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Michele Driscoll is Vice President of Customer Engagement, Loyalty, Personalization and Promotions at CVS Health, parent company of CVS Pharmacy, an innovative health solutions retail pharmacy with nearly 10,000 locations across the United States.
Loyalty360 CEO Mark Johnson spoke with Driscoll about their ExtraCare loyalty program and several enhancements made to their customer engagement efforts. Read the feature article HERE.