Cycling Team Shifts Sponsorship Strategy

For nearly two decades, the Colavita Foods brand was synonymous with amateur bike racing. Recently the core group of members that make up the team, decided to get back into the local community for race team support. Now, with the help of Easy Coffee Roaster and a handful of Four Corners businesses, the team will target a slate of races throughout the region in 2023. By Connor Shreve. 

Watch this story at www.durangolocal.news/newsstories/cycling-team-shifts-sponsorship-strategy 

This story is sponsored by Happy Pappy’s Pizza & Wings and Kroeger’s Ace Hardware