#196 - How to Get to 60% Direct Bookings on Your STRs - Mark Simpson

Living Off Rentals

English - November 15, 2023 12:00 - 44 minutes - 41.1 MB
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Previous Episode: #195 - Financial Freedom with Five Paid-off Deals in Seven Years - Andrew Holmes

Next Episode: #197 - How to get paid three different ways on one deal - Chris Prefontaine

It’s time to consider taking your short-term rental properties out of being dependent on sites like Airbnb. Joining us today is Mark Simpson, the founder of Boostly, a platform that gives hospitality owners access to tools, training, and strategies to generate more direct bookings.

External platforms provide certain benefits and minimize risks, but they can bleed you out of extra profit through commission costs. In this discussion, Mark brings to light how you can effectively take ownership of how you market your property and the profits. Tune in!

Key Takeaways

[00:00] Introducing Mark Simpson and how he started Boostly

[10:23] Why go for direct bookings over Airbnb?

[17:19] How to screen guests through direct bookings

[20:21] What is Boostly and how does it get you more direct bookings?

[31:01] What percentage of direct bookings to OTA bookings should you aim for?

[34:54] Lead generation methods to develop

[38:11] Boostly best practices and The Book Direct Playbook

[42:01] Connect with Mark and Boostly

Guest Links

Boostly Website – boostly.co.uk
The Book Direct Playbook – bookdirectplaybook.com

Show Links

Living Off Rentals YouTube Channel – youtube.com/c/LivingOffRentals

Living Off Rentals Facebook Group – facebook.com/groups/livingoffrentals

Living Off Rentals Website – livingoffrentals.com

Living Off Rentals Instagram – instagram.com/livingoffrentals

Living Off Rentals TikTok – tiktok.com/@livingoffrentals