Check out our sit down with the founder of TELL THE TRUTH ― a new independent fashion house out of LA ― to talk about launching a new brand in 2022, cut and sew, the "fake it till you make it" culture, independent designers, return of street marketing, avoiding the "influencer" trap, NFTs and the Metaverse, and much more.

00:00:45 ― What is TELL THE TRUTH?
00:06:18 ― The "fake it till you make it" culture
00:13:28 ― Cut and sew vs. DTG vs. Screenprinting
00:26:08 ― Virgil Abloh and others opening the door for BIPOC
00:28:42 ― Fashion in LA
00:33:04 ― Supporting independent designers
00:34:59 ― Modern marketing vs. Street marketing
00:45:30 ― Fashion in the "metaverse" and NFTs
00:50:15 ― The "influencer" trap
00:59:45 ― Advice to up and coming designers
01:02:25 ― What's the future of fashion?
01:06:56 ― What's next for TELL THE TRUTH?

FOLLOW TELL THE TRUTH:
Instagram: https://www.instagram.com/tellthetruthofficial/
Shop: https://tellthetruth.shop/

FOLLOW US:
Website: https://livinglifefearless.co
Instagram: https://www.instagram.com/livinglifefearless/
Facebook: https://www.facebook.com/livinglifefearless/
YouTube: https://www.youtube.com/c/livinglifefearless
Twitter: https://twitter.com/llfofficial

MUSIC:
It Just Makes Me Happy by DJ Quads

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