Gaming in China – An industry perspective
Live Lounge Podcast Series by BritCham Shanghai
English - July 13, 2021 03:00 - 28 minutes - 19.5 MBEntrepreneurship Business Marketing china marketing business thought leadership entrepreneur panel discussion start-up launching brands in china business podcast shanghai Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Higher Education Partnerships Now; Whither or Wither?
The gaming industry is booming in China. At the recently concluded 19th ChinaJoy (the China Digital Entertainment Expo and Conference), a half-year report was released and stated that China's gaming industry saw total sales revenue up 7.89 per cent year-on-year to hit 150.5 billion yuan ($23.3 billion) over the first six months in 2021. By the end of June in 2021, the number of game players in China topped over 666 million, up 1.38 per cent from a year earlier.
This episode takes a China perspective on the gaming industry. Joining the podcast host Richard Seymore are three experts in the field:
This podcast is conducted in English.