Joining Forces: How ZX and Kombrewcha Work Together

Liquid Assets: A Beverage Industry Podcast

English - August 20, 2019 12:46 - 42 minutes - 61.4 MB - ★★★★★ - 122 ratings
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Previous Episode: ZX Ventures: Inside AB InBev’s Growth and Innovation Group

Next Episode: ¡Viva la Revolución! Coffee Drinkers Take to the Streets

Kombrewcha, a hard kombucha company, joined the ZX Ventures portfolio in 2016. Kombucha is now a billion-dollar global industry. And while the famously tart, probiotic beverage has naturally occurring alcohol, Kombrewcha (4.4% ABV) was the first brand to take things one step further and introduce hard kombucha to the alcohol space. In this episode, Liz Tomic from ZX Ventures makes an encore performance alongside Kombrewcha CEO, Garret Bredenkamp, to explain how they work together to perfect their product, scale their business, and maintain the entrepreneurial spirit along the way.

This episode also features Liquid Assets mainstays Jim Watson and Bourcard Nesin.