44 - Building Relationships Through Email Marketing with Aweber's Jena Bagley

As the Advocate Manager for AWeber, a leading email service provider and the very first autoresponder, Jena Bagley works closely with content creators, podcasters, social media strategists & enthusiasts, coaches, entrepreneurs, and more. And after studying hundreds if not thousands of different email strategies and learning what works (and what doesn’t), she’s here sharing her expertise on how to take your email subscribers and turn them into customers. 

 

Through email marketing you can connect with your audience and drive them back to your podcast, blog, website or social platforms over and over again, keeping you top of mind. The industry average open rate for an email is about 22%, as opposed to about 2% of your social media followers seeing any potential post you might make, and yet so many of us are spending all of our time on social and neglecting our email list! 

 

She’s going to share with us what you need to have in place to rock your email marketing strategy, what makes a great lead magnet and how to work backwards to create the best idea, and what should come right after they opt in for the most success. Jena is sharing with us how to make our social channels and our email marketing work in harmony to build relationships with our ideal clients and turn them into paying customers! 

Stay Connected with Jena:

Download the free guide on How To Turn Social Media Followers into Email Subscribers Follow Jena @jenabagley on Clubhouse, Instagram, and LinkedIn Send her an email at [email protected]

 

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