Build A Content Creation Habit To Build Your Audience With Marc Mawhinney (216)

Life Skills That Matter | Create Work That Works For You

English - June 05, 2018 08:00 - 37 minutes - 35.1 MB - ★★★★★ - 140 ratings
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Previous Episode: Manage Yourself More Effectively With Jordan Gill (215)

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Marc Mawhinney shares with us why we should build a content creation habit and how he's done that in his own life. Show notes at lifeskillsthatmatter.com/show216
The post Build A Content Creation Habit To Build Your Audience With Marc Mawhinney (216) appeared first on Life Skills That Matter.

The biggest mistake I see first-time entrepreneurs make is not consistently reaching out to their target customers. Marc Mawhinney shares how to build a content creation habit to build your audience, so more of your potential clients come to you, instead of you chasing after them.

He’s a coach who coaches coaches by helping them get more clients. You can learn more about his work at Natural Born Coaches and check out his podcast by the same name.

Lot of great lessons in our conversation including:

How Marc built his current audience organically without paid advertising after leaving his real estate business.
The 3 pillars of his content creation habit: podcast, Facebook Group and a daily email.
Why it’s so important to develop your own voice and don’t be afraid to take a stand.
Don’t listen to feedback.
Set an independence day from your job if you are serious about working for yourself.

Life Skills That Matter In This Episode

Self-direct your learning
Build your community
Align your habits
Build a content creation habit

How Marc Works and Thinks

Wake up time:  6:00 am
Core work activities + habits:  1) Developing his business and content on podcasts, Facebook, and emails. 2) Journaling. 3) Reading and listening to audiobooks.
Ideal work environment:  From his home office for general work and he gets his best ideas for content creation during activities like driving, walking, or sitting on the beach.
Book recommendation:  Thick Face, Black Heart by Chin-Ning Chu
Regains focus by:  Listening to a good audiobook to shift his mood.
Favorite productivity tool:  Online calendars like ScheduleOnce.
90-day goal:  Get his book launched.

Inspirational Quotes

“It’s all about the daily effort and consistency.”

“If you’re just trying to echo what you think people want to hear, I don’t think it’s going to be as powerful.”

“There’s no way you can be a busy entrepreneur and not use some kind of calendar system.”

Coaching Advice

The most common pieces of advice Marc gives to first time entrepreneurs:

1) KMF – Keep Moving Forward.

2) TCB – Taking Care of Business.

Resources + Bonus Materials

Think and Grow Rich by Napoleon Hill

Outwitting The Devil by Napoleon Hill

Perennial Seller by Ryan Holiday