The technology industry has not just weathered the pandemic-driven
disruptions of the past few years—it has flourished. The crisis thrust many
tech companies into the future, spurring them to accelerate digital
transformation, improve supply chains, pursue as-a-service offerings, and
strengthen their talent pools. According to Deloitte and the Wall Street
Journal.


 


A major challenge now for tech companies is
how to weather a potential economic slowdown by trimming costs, increasing
efficiency, and growing revenues. At the same time, many are likely to look for
ways to remain innovative and build a strong competitive position for the
future.


Katrina
Purcell runs her own consulting firm working with early to mid-stage tech
companies on efficient growth metrics.  She has an extreme passion for
using the rising tide to lift all boats, creating mechanisms for support and mentorship
at all career stages.


“I am a
results-driven business strategist and operations leader with a global
background in driving organizational transformation and growth. With expertise
in strategic planning, process innovation, and project management, I excel in
complex, dynamic environments. Specializing in business transformation, I
deliver sustainable results through strategic execution and change management.
I have a proven track record of optimizing profitability, productivity, and
growth through process innovation. My experience includes organizational
design, product roadmap development, high-performing team recruiting, coaching
and management.”




She lives in Brooklyn, NY with her supportive partner and two very spoiled
cats. In their free time you'll find them doing much woodworking, renovating or
other creative pursuits.  She joined me this week to tell me more.


 


LinkedIn: @KatrinaPurcell


Instagram: @ironkiki26