Closing the Gap Between Business and Technology with: Chris Hood

Last year, the U.S. Chamber of Commerce
conducted a nationwide survey and economic analysis to assess the impact of
technology platforms on small businesses and the economy. The survey found that
businesses are increasingly using technology to improve their operations. Here
are some key takeaways:

- 95% of small business owners in the
U.S. reported using at least one type of technology platform in their
operations in 2022, which is slightly more than the previous year.

- For many businesses, technology and
data are essential to their operations, with 87% of small business owners
reporting that technology platforms have helped them operate more efficiently.

- Small businesses that use six or more
types of technology platforms have seen growth in sales, employment, and
profits. 79% of high-tech adopters reported growing employment compared to only
62% of low-tech adopters.

- Technology platforms have helped
businesses cope with inflation and supply chain disruptions without passing
rising costs on to consumers. 78% of small businesses reported this.

- 70% of small business owners agree
that without access to technology platforms, their businesses would struggle to
survive.

- Nearly three in four small businesses
articulated that tech helped them compete with larger companies and that same
number indicated that losing access to data would harm their operations.

- Most small businesses are concerned
about having to navigate a complex patchwork of state AI and privacy laws.

Chris Hood, a keynote speaker and
thought leader in digital strategy, has extensive experience in online
development and has authored the book 'Customer Transformation'. He provides a
roadmap to customer alignment and business value, articulating a transformative
seven-stage strategy. He shares his insights on 'The Chris Hood Digital Show'
to help businesses worldwide improve their digital potential. He formerly held
significant roles at Google and Fox Broadcasting, introducing innovative
storytelling technologies for popular shows like Glee and American Idol. As a
co-founder of Blind Squirrel Games, his influence stretches across multiple
industries. Chris also teaches courses like Business Systems Analysis at
Southern New Hampshire University to bridge the gap between business and
technology.

For more information, visit
https://chrishood.com/.