#474: Loyalty in Russia, Russian Loyalty Awards and UAE Loyalty Conference

Let's Talk Loyalty

English - December 21, 2023 02:28 - 40 minutes - 36.9 MB - ★★★★★ - 16 ratings
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Previous Episode: #473: Leading B2B Loyalty Program from Galderma - Supporting Dermatology Professionals in the Growing Aesthetic Market.

Next Episode: #475: Reviewing the Award Winning "MySchool MyVillage MyPlanet" program that connects Transactional and Emotional Loyalty (Short Summary Show)

Hello and welcome to today’s episode of LTL and Loyalty TV.

My guest today really opened my eyes to the massive loyalty market in Russia, including the breadth of programs there, in what sounds to be quite a sophisticated market.

Vlad Treves and his team have built over sixty programs in Russia, Europe, The Ukraine and Indonesia across retail, hospitality, banking as well as coalition programmes in many of these markets.

Now they run an international community of marketers offering loyalty and CX events, research and training courses, as well as the Russian Loyalty Awards.

In this episode, Vlad shares insights from his loyalty career, and announces the details of the Loyalty and CX Conference and Global Loyalty Awards event that his team are running for the first time in Dubai in January 2024.

We hope you enjoy listening to these loyalty marketing insights from Russia.

Show Notes:

1) ⁠Vlad Treves

2) Spectrum350

3) The Global Loyalty & CX Awards

4) LOYALTY & CX GULF'24

5) LTL #254: Loyalty Innovation in the Railway Industry

6) Russian Loyalty Awards

7) Watch this episode on Loyalty.TV