36 - Keith Robinson

This week we meet for a beer with Keith Robinson, cofounder of Wild Life Distillery. We talk about Keith’s passion for living a wild life, what makes whiskey a mythical creature, and about he and his business partner’s famous “friendship contract."

Keith’s love for solo sports and the outdoors began early after moving from Winnipeg to Canmore. As he tells it he packed his bags and hit the road at the tender age of four, but his parents who he made the move with might tell that differently. He snowboarded competitively and cross-country skied religiously until he was 17, spent the years immediately after high school and through college surfing every chance he got, and continues to regularly mountain bike.

Wild Life Distillery began as a hobby distilling project and by 2015 he and his business partner had shaken hands and said “okay, let’s do this!” Two and a half years later they would open a distilling facility at a time when the beer industry was booming, but unlike many others in the province they weren’t brewing to make beer, they were brewing to distill. Keith gives us some insight to the differing business opportunities available to distillers than brewers that come with the increased stability and shelf life of their products, and of course how things are coming along with their mythical distilling creature - whiskey.

“That’s what has made it work for us, knowing who you are going into business with, and really enjoying their company."

Let’s Meet For A Beer!

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Wild Life Distillery: website | twitter | instagram