53. How to build a strong team culture and land your dream job
CMO Leadership | How top Chief Marketing Officers (CMOs) build high-performing marketing teams with Ty Hayes
English - March 13, 2023 21:00 - 55 minutes - 77.1 MBMarketing Business Management agilemarketing corporateculture employeeexperience highperformingteams leadership marketing marketingtransformation teamtransformation workdesign Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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Erik de Roos, Executive Director, Marketing at South Australian Tourism Commission (SATC) joins us on this episode.
In this episode, we discuss:
Strategies Erik used to stand out from the crowd in a high calibre candidate pool for the position of Executive Director at SATC The metrics that SATC uses to measure its success - especially in relation to team culture and development Measures that Erik and his team have taken to improve culture and team performance including participating in the High-Performance Marketing Teams Workshop by Growth Generators Tips to help your team find meaning in what they do and drive alignment throughout your marketing team The importance of building a strong first team The value of authentic leadership The unique challenges of delivering marketing services within a state tourism body Erik’s genuine love for South Australia and how he has fulfilled his 20-year-long goal to have a role that allows him to showcase and promote its beauty to the nation and the worldEnjoy the show!
P.S. - As always, we have detailed notes available for this episode. To access these, head to our website, look out for this episode and download the PDF summary notes of our conversation with Erik, with all the tips and strategies laid out in an easy-to-read format.
References
Patrick Lencione - Team #1 Weimer Snijders - Eat Your GreensContact Erik de Roos
Find Erik on LinkedIn and mention you heard him on the podcast. Find out more about
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This podcast was produced by Ty Hayes and edited by Lewis Hallam.
Thank you and enjoy the show!