Brand Narrative & The Power of Story
Leadership Torque: The Waymaker Podcast
English - July 28, 2022 07:02 - 23 minutes - 21.9 MBEntrepreneurship Business Management hbr how to lead nfp how to manage to win waymaker.io accountability scaling up alternative strategic vision achieve more do less management vs leadership become a coach Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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Next Episode: Become a Better Leader with Waymaker
In this special episode, we dive back to a conversation Stuart & Craig recorded several years ago as they discussed the power of story and the importance of understanding your Brand's narrative.
We discuss why brands need a strong narrative, the types of stories, archetypes and story structure. Be inspired to create a brand narrative that sets your business up for success!