24. Take control of your personal brand

Lay of the Brand

English - September 15, 2022 15:00 - 44 minutes - 30.9 MB - ★★★★★ - 7 ratings
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Previous Episode: 23. B2B Marketing in the Metaverse

Next Episode: 2023 predictions for marketing and PR with Microsoft and Merritt Group

As PR and marketing professionals, we’re consumed by the brand reputation of the clients and organizations we represent, but often fail to build our own personal brand. Carol Blymire, founder and CEO of Neon Strategies and professor at Georgetown University, joins us on Lay of the Brand to show us how cultivating your personal brand can be critical to how you market your company -- and how you grow your career.