152: Naked Emperors

You know your situation better than anyone else. Sometimes you should trust what your gut instincts tell you is best for you, and not what a supposed expert says. We'll talk about some things that experts say that need to be questioned, and we'll also talk about places where your intuition can be wrong. Interestingly, persuasion is one area where both supposed lawyer experts and your intuition are probably wrong —unless you closely study the books I'll recommend and discuss.

Show Notes

To Sell Is Human: The Surprising Truth About Moving Others, by Dan Pink Exactly What To Say: The Magic Words for Influence and Impact, by Phil M Jones Influence: The Psychology of Persuasion, by Robert Cialdini (New & Expanded) Thinking, Fast and Slow, by Daniel Kahneman Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life, by Rory Sutherland Readwise (the app/service that makes it easy to revisit and learn from your ebook & article highlights).

General Resources

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