10 - Customer-Focused Marketing with Julia Kupke
Launch and Learn
English - June 30, 2020 06:00 - 30 minutes - 28.1 MBEntrepreneurship Business Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 09 - Don't Count Out Culture with Tynan Allan
Next Episode: 11 - Mathematical Marketing with Adomas Baltagalvis
A great marketing strategy means nothing if you don't have a customer-first mindset and a product that solves real problems. In this episode, Julia Kupke talks about her entrepreneurial journey from MIFLORA, a flower delivery service, to BonaVal, a jewelry marketplace for pawn shops, before becoming the CMO of Stryber, a venture builder in Munich. She talks growth hacks, common startup mistakes, and how to make it as a marketer in today's tech-heavy workplaces.