Last Week in Local 3/21/2022
Last Week in Local: Local Search, SEO & Marketing Update from LocalU
English - March 21, 2022 17:00 - 31 minutes - 21.7 MB - ★★★★ - 20 ratingsBusiness Technology local search local seo google maps google mybusiness Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Last Week in Local 3/14/2022
Next Episode: Last Week In Local 3/28/22
Mike’s Links:
HomeAdvisor Cheated SMBs for Years – FTC - https://www.nearmedia.co/homeadvisors-accused-of-cheating-smb-by-ftc/Guidance on Web Accessibility and the ADA - https://beta.ada.gov/web-guidance/Prepare for the future with Google Analytics 4 - https://blog.google/products/marketingplatform/analytics/prepare-for-future-with-google-analytics-4/amp/Using Google Analytics for SEO: UA and GA4 - https://seranking.com/blog/how-to-use-google-analytics-for-seo/How to Set Up Google Analytics: Complete Tutorial - https://seranking.com/blog/google-analytics-setup/How to recreate the landing pages report in GA4 - Dana DiTomaso - https://twitter.com/danaditomaso/status/1504864442114215936What is Visual Search? A Primer for Local Businesses- https://www.brightlocal.com/learn/what-is-visual-search-a-primer-for-local-businesses/Microsoft Edge now automatically generates image labels for screen readersGoogle’s free hotel booking links arrive on Search and Maps - https://searchengineland.com/googles-free-hotel-booking-links-arrive-on-search-and-maps-382594Google Adds Business Profiles Managers Controls In Web Search - https://www.seroundtable.com/google-business-profiles-manager-controls-in-web-search-33085.htmlSMS Messaging Support Returns To Google Business Profiles? - https://www.seroundtable.com/google-sms-messaging-business-profiles-33098.htmlReviews In Google Local Gone Missing are Found - https://www.seroundtable.com/google-local-reviews-going-missing-33079.htmlCarrie’s Links
Business Owner Review Responses Appearing on Local Services Ads - Tom Waddington - https://tomwaddington.com/business-owner-review-responses-local-services-ads/How to recreate the landing pages report in GA4 - Dana DiTomaso - https://twitter.com/danaditomaso/status/1504864442114215936Taking Action Against Fake Customer Feedback and Reviews | Meta - https://about.fb.com/news/2022/03/taking-action-against-fake-customer-feedback-and-reviews/Thanks to our LocalU Advanced Sponsors for our 4/5/22 Event:Zipsprout - https://zipsprout.com/ Support the show