121. How to Increase your Prices and Sell MORE? (Value Equation)

Creator Smarts Podcast

English - September 17, 2021 10:13 - 18 minutes - 34 MB - ★★★★★ - 5 ratings
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Next Episode: 122. The Entrepreneurial Approach to Running a YouTube Channel with Olly Richards

When you are creating an offer, the value should far exceed the price. This protects you from the undercutting race to the bottom. Your returns are much greater because you're the only one there. If people can go somewhere else for what you're offering, they're buying by price, not value.

In this episode, I'm going to break down Alex Hormozi's ''Value Equation''.

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