Expert Series: Danielle Maveal on Building Community

Every creator and brand relies on building out an audience in order to grow their business. But what about a community? Creating a community goes one step deeper, helping audience members create bonds with each other. Communities also create deeper loyalty, can drive insights for the kinds of products or content to produce, and becoming a big point of differentiation.

Danielle Maveal is a former goldsmith who became one of the first community managers at Etsy, before creating engaged communities for organizations like Airbnb and Lyft.

In this episode, she shares tips and tricks for starting, growing and measuring a community.

Follow her at:

https://www.daniellexo.com/