"Beyond The Obvious" Author Phil McKinney's Killer Questions For Innovation - February 24, 2017

Phil McKinney has released a new card deck that helps entrepreneurial teams dig deep into their minds, their hearts, and their souls to really think through not only their product, but their customer, as well as their overall business strategy. His "Killer Questions" is a great tool for both individuals and teams when ... • You are stuck and need that thing that will cause you to look at the opportunity differently. • As the starting point for a brainstorm/ideation session. • A tool for your personal creativity exercise sessions. • .. and many more! This card deck has helped me to even help entrepreneurs I've interviewed on my show share a little bit more about the thinking behind their product. Check out the interview with Phil where he explains how to use them to help your company flourish.