“If I'm going to do this, I'm going all in. ” -Aaron Fulk 

 

In this episode, Jay interviews Aaron Fulk, founder of Lillian James Creative, a B2B content marketing and digital agency out of Kansas City.  Aaron bootstrapped the company and grew it to over seven figures in revenue as a single mom that dropped out of college! Jay and Aaron have a candid discussion about the realities of what it's like to launch your own business, including topics like: imposter syndrome, scarcity mindset, what can you do versus what should you do, going all-in, mental health for entrepreneurs, and so much more...

 

Visit https://jayrooke.com/090-Aaron-Fulk/  for resources and show notes. 

 

Check out my website: https://jayrooke.com/ 

 

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Episode Highlights:

02:51 Content in the Business Context

05:48 Processes are Essentials 

12:34 Going All-In

24:20 Single Parenting and Entrepreneurship

33:57 Scarcity Mindset No More

36:30 Riding the Emotional Roller Coaster

40:40 Prove It Before You Post It

46:37 Leadership and Number Failures 

53:04 Failures as Milestones

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