Rick Lite and his wife, Lori, ventured into publishing in 2003 with a line of books and CD’s through their company, Stress Free Kids.  They even negotiated a deal on ABC’s Shark Tank in Season 1, Ep. 3.  After achieving international success, they decided to form a new company in 2010 called Stress Free Book Marketing to share their knowledge and strategies to help other authors do the same.
Inside This Episode
How to Know If You Should Write a Book
Why You Should Start In Reverse
Using Your Book As A Part of Your Platform
Finding the Right Marketing Mix for Your Message
The Key to Avoiding Getting Stuck in a Writing Project
The Ideal Scenario for Writing and Marketing Your Book
The Main Ingredients for A Successful Book Launch
The Reality of Independent and Traditional Publishing
Links:
Website
LinkedIn 
Twitter

Twitter Mentions