Kate Cullen Styling & Photography
14 episodes - English - Latest episode: over 1 year ago -How to launch a creative business
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Episodes
Episode 13: Interview with Homemade by Mils & Mum
October 05, 2022 13:27 - 39 minutes - 27.1 MBEpisode 13: Interview with Homemade by Mils & Mum Find them here: https://homemadebymilsandmum.com/ and on Instagram https://www.instagram.com/homemade_by_mils_and_mum/ and on Facebook https://www.facebook.com/profile.php?id=100083012546417
Episode 12: The importance of setting goals in your creative business
July 28, 2022 13:21 - 12 minutes - 10.7 MBHow to launch a creative business: Episode 12: The importance of setting goals in your creative business Further help and support: https://www.katecullen.co.uk/book
Episode 11: You don’t need Instagram to run a successful creative business
July 12, 2022 14:43 - 16 minutes - 14.1 MBHow to launch a creative business: Episode 11: You don’t need Instagram to run a successful creative business There I said it. You really don’t need Instagram to run a successful creative business. Can it be one tool in your sales and marketing arsenal? Absolutely, but it doesn’t have to be. If you spend any time on any social media channel lately (not just Instagram), then you will have almost certainly seen the complaints of engagement and reach being strangled for small businesses, t...
Episode 10: How to launch a new product
June 16, 2022 12:00 - 27 minutes - 25.5 MBHow to launch a creative business: Episode 10: How to launch a new product Hi and welcome again. Today I’m going to be covering how to launch a new product – this might be a physical item or a new service, course or workshop – it doesn’t matter which, the processes are still the same. Now, if you’ve read my book (available in my website shop by the way!) then really you can apply all the same principles I teach there relating to an entire business, to this new product or offering. Firstly...
Episode 9: Meditation & Manifesting with Emily from Luna Circle
June 02, 2022 06:01 - 53 minutes - 49 MBHow to Launch a Creative Business Podcast Episode 9: Meditation & Manifesting with Emily from Luna Circle In this episode Kate talks to Emily from Luna Circle about the value of meditation and manifesting as a creative entrepreneur and how it can help focus, relax and inspire you. With some fantastic suggestions on daily practices, as well as an insight into how and why Emily began her own business. At the end of our chat, Emily also demonstrates a short meditation to bring more calm and p...
Episode 8: Creating purposeful content for your creative business
May 19, 2022 12:37 - 20 minutes - 18.4 MBHow to launch a creative business: Episode 8: Creating purposeful content for your creative business In my blog post last week I spoke about WHY blogging is such an effective tool in marketing your business, the benefits of creating consistent, high-quality content that educates, informs and inspires your potential clients about your products or services. Expressing the benefits of your offerings in a compelling way that truly engages your readers or listeners. Today I’m going to talk in m...
Episode 7: Why you need an email list in your creative business
May 04, 2022 14:54 - 25 minutes - 23 MBEpisode 7: Why you need an email list in your creative business Working on email list building and content is often one of the key things that my clients want my help with, or they haven’t considered how vital it is to creative businesses at all and we explore why, what and how to harness this amazing sales channel, without feeling icky, repetitive or boring. So why do you need an email list? A well-crafted, purposeful email is still one of the best ways to engage with your audience an...
Episode 6: Editorial shoots for your creative business
April 21, 2022 13:53 - 19 minutes - 17.6 MBEpisode 6: Editorial shoots for your creative business Hi, today I’m talking about styled shoots, or editorials – what they are, why you should do them and how to go about organising or participating in one should you be invited. First things first, I want to be clear what we’re talking about today: So the difference between a Brand shoot and a Collaborative Styled Shoot – a brand shoot is for YOU, you should expect to pay for it – from photographer to stylist, make up artists, models and...
Episode 5: How to avoid your new creative business failing
April 06, 2022 12:34 - 15 minutes - 14.6 MBStarting up a new creative business can be exciting yet daunting. Today I’m going to talk about the best things you can do for yours to ensure success and to avoid being one of the 6 in 10 businesses that fail in the first 3 years. According to the Small Business administration statistics around 20% of start-ups fail in the first year. So how can you avoid being one of them? 1. Lack of business plan Creatives are often in business because they have arrived there by accident. They ...
Episode 4: Choosing and designing your website as a creative entrepreneur
March 23, 2022 16:18 - 19 minutes - 18.3 MBEpisode 4: Choosing and designing your website as a creative entrepreneur One of the main stumbling blocks for creative people is technology, often this puts people off starting their own business, or taking it beyond an Etsy or Instagram feed. So today I thought I’d give you some top tips on choosing and implementing your own website with minimum fuss. Now I’ve had my own website in various forms for 11 years, I began with Wordpress and then a couple of years ago I switched to Shopify fo...
Episode 3: Being a multi-passionate creative entrepreneur
March 03, 2022 16:22 - 16 minutes - 14.8 MBWelcome to episode 3 of my podcast. This time we’re looking at what it means to be a multi-passionate creative entrepreneur and changing direction in your business. Kate talks about how she changed the core directions of her business and busts some commonly held misconceptions about what it means to be a true creative in business. As it’s coming up for a year since I made a big change in my business (from creating hand dyed silk ribbons to becoming a brand and product photographer alongsid...
Episode 2: Outsourcing: Why, when and how
February 10, 2022 20:30 - 5 minutes - 5.27 MBWelcome to episode 2 of my podcast. This time we’re looking at outsourcing in your creative business. Why you should do it, When to do it, and how to go about it So, why IS outsourcing such a great idea? Outsourcing is great for 2 main reasons: 1. It gives you time back. Time you can spend doing other things that you excel at in your business, like making things or supporting your clients. If you’re operating a business of one especially, then having other people take some of t...
Episode 1: How to choose the right creative business idea
September 16, 2021 16:15 - 4 minutes - 4.55 MBHi, I’m Kate, welcome to my first podcast in my ‘How to launch a creative business in 12 weeks’ a series for readers of my book by the same name. At the beginning of the book I talk about having the right ideas to begin with, before thinking about building the structure of your business and marketing it effectively. So, I want to help those of you that were at the stage of wondering what to choose as your creative business idea. It may also help those of you that have decided your business...
Episode 1: how to choose the right creative business idea
September 16, 2021 16:15 - 4 minutes - 4.55 MBHi, I’m Kate, welcome to my first podcast in my ‘How to launch a creative business in 12 weeks’ a series for readers of my book by the same name. At the beginning of the book I talk about having the right ideas to begin with, before thinking about building the structure of your business and marketing it effectively. So, I want to help those of you that were at the stage of wondering what to choose as your creative business idea. It may also help those of you that have decided your business...