Leading Through Changing Times | K-Swiss Live

 

On this episode of K-Swiss Live, Barney Waters (K-Swiss President) opens up about business, leadership, and tone of voice during this time of global change.

 

As we all move into week 4-5 of quarantine, the team has bunkered down in their own home doing their part to stay healthy and safe. It is a team effort from all of us to beat the virus and come out of this better than we did when it all started.

 

Barney shares important things we can be doing as individuals during this time. He also touches on how brands are responding both in action and tone of voice. He specifically touches on how “It’s a mistake to be pushy with customers right now”.;

 

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