Cloud factories! How does a successful YouTuber diversify into creating a physical product? Through Pietra and visionary CEO Ronak Trivedi.
The hardest element of launching a direct to consumer product is the physical act of creating that product, then comes packaging, shipping and storage. If you have the audience but not the experience, how can you make this transition?
Through online factories and letting creators work with some of the biggest suppliers in retail.
Joe talks to Ronak about how he helped secure $15m from Keith Rabois and Founders Fund, why one creator is going to become the next best selling product line and how the likes of George Clooney, Rihanna and Kylie Jenner did similar with $1b-lines in tequila, lingerie, and cosmetics.
You’ll hear how Pietra is fuelling the passion product economy and why it offers end-to-end services with its own eCommerce marketplace.
Follow Ronak:
LinkedIn: https://www.linkedin.com/in/ronaktrivedi/ (linkedin.com/in/ronaktrivedi)
Twitter: https://twitter.com/therealRoShow (twitter.com/therealRoShow)
Check out the Just Raised newsletter: https://bit.ly/3Ghj2tY
Stay up-to-date on all things Just Raised: https://workweek.com/brand/just-raised/ or follow Joe Sweeny on Twitter: https://twitter.com/JoeySweeny (https://twitter.com/JoeySweeny)
And if you’re a fan of Acquired, Invest Like The Best, Business Breakdowns or 20VC, you’ll love Just Raised

Cloud factories! How does a successful YouTuber diversify into creating a physical product? Through Pietra and visionary CEO Ronak Trivedi.

The hardest element of launching a direct to consumer product is the physical act of creating that product, then comes packaging, shipping and storage. If you have the audience but not the experience, how can you make this transition?

Through online factories and letting creators work with some of the biggest suppliers in retail.

Joe talks to Ronak about how he helped secure $15m from Keith Rabois and Founders Fund, why one creator is going to become the next best selling product line and how the likes of George Clooney, Rihanna and Kylie Jenner did similar with $1b-lines in tequila, lingerie, and cosmetics.

You’ll hear how Pietra is fuelling the passion product economy and why it offers end-to-end services with its own eCommerce marketplace.

Follow Ronak:

LinkedIn: linkedin.com/in/ronaktrivedi

Twitter: twitter.com/therealRoShow

Check out the Just Raised newsletter: https://bit.ly/3Ghj2tY

Stay up-to-date on all things Just Raised: https://workweek.com/brand/just-raised/ or follow Joe Sweeny on Twitter: https://twitter.com/JoeySweeny

And if you’re a fan of Acquired, Invest Like The Best, Business Breakdowns or 20VC, you’ll love Just Raised

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