The need for business experience in managing sport.

In this episode, Daryl Devonish and Matt Young speak with Barbara Lyon-Stewart about The need for business experience in managing sport.

Barb has over 35 years of sport experience which includes; National level Coach, National level Official,  President, Technical Director and Executive Director of a Provincial Sport Organization along with working at the Ministry of Health Promotion and Sport (MHPS) for almost 20 years. During her time at the government, Barb worked with 50 of the 63 organizations that are funded by the provincial government. As a sport consultant, Barb worked with all recognized Combative Sports, hockey, football, snowboard, OFSAA and the OUA to name a few.  

Hear this honest discussion on why it is critical to have a business background to develop a strong foundation in sport. Without that business experience, progress is stalled and every moment, season, and year is lost forever. 

The topics you will hear Barb's perspective on include:

Why you need more than just love for a sport to be part of the organization Where misalignment is in the systemWhat Parents don't know and what they need to knowWhy kids drop out Why assessing is important to see where the gaps are in attracting, retaining, and growing sports

Be inspired by the open discussion with Barb and her insight into the gaps in the system and where we need to make significant changes to provide quality sport experiences across every sport to stay active for life.

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Just Go Play is the resource for parents, teachers, coaches, and athletes to understand how sports will help build skills for life. The mission is to help and encourage kids, parents, and coaches to enjoy sports and participate for life.