Jaffe Juice
49 episodes - English - Latest episode: over 1 year ago - ★★★★★ - 6 ratingsHomepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
Sunshine, Magic and the Value of Optimism
November 22, 2022 15:28Welcome back to another tl;dr of "Joseph Jaffe is Not Famous", with your host, the not famous Joseph Jaffe! In the show, we talk to some pretty interesting and sometimes famous people about how they tackle their day-to-day, why they...
Mean People Suck
November 20, 2022 23:39This soliloquy (transcribed from an off the cuff and conversational delivery) preceded my guest, Michael Brenner on Joseph Jaffe is not Famous on November 9th, 2022. You can watch it here. Please subscribe to the show here. -------------------------------------------------------------------------------------------------------------- I don't...
Understanding a New Side of Marketing with Pepsi CMO, Todd Kaplan
November 20, 2022 23:28Todd Kaplan, PepsiCo's CMO, recently joined Joseph Jaffe on his business talk show, Joseph Jaffe is Not Famous, for an in-depth marketing conversation concerning community, brand building, and so much more! This incredible interview highlights why we need to avoid...
Second Chances (...but what if we never got a first chance?)
November 11, 2022 18:31This soliloquy (transcribed from an off the cuff delivery and thus, informal and conversational) preceded my guest, Louis L. Reed on Joseph Jaffe is not Famous on October 31st, 2022. You can watch it here. Please subscribe to the show...
Is your mindset the problem? Expert advice on Time, Money, and Freedom
November 07, 2022 16:10You've heard the mantras. You've seen inspired moments from athletes, entrepreneurs, and stories of personal triumph. This conversation between CEO, author, and coach Ray Higdon and host Joseph Jaffe hits on points that take you way beyond quick-fix motivation. The...
10 Strategies for Companies Coping with COVID-19
March 16, 2020 19:52I'm not going to sugar coat this at all. We have to be strong and vigilant now, more than ever before. Our livelihoods are at stake. We are looking at the very real possibility of companies being wiped out...hell, even...
Ay! Corona!
March 02, 2020 15:05Have you ever heard of the VUCA acronym? With gratitude to Wikipedia: VUCA is an acronym – first used in 1987, drawing on the leadership theories of Warren Bennis and Burt Nanus – to describe or to reflect on the...
Truth Is Stranger Than Truth
February 10, 2020 19:59I recently returned from an “iMedia” reunion in New Orleans and in-between Hurricanes, dueling pianists, Beignets, Crawfish, Jello syringes, riverboat cruises and beads, there was actually some content! Part of gathering together after almost 20 years was to figure out...
Unpopular Brooklyn Half
January 27, 2020 17:42First of all, let me thank New York Roadrunners for giving me this week's column. Yes, that was a bit snarky, but genuinely I appreciate the content inspiration. Secondly, I expect (in fact I hope) some fans to defend @nyrr....
People don’t care how much you know because they know how soon you’ll go
January 22, 2020 16:47Years ago in my professional career, I was introduced to one of the oldest and most well-known axioms in the business – and certainly when it comes to sales: people don’t care how much you know until they know how...
The Chief Consistent Officer
December 16, 2019 18:23I recently sat down with a Chief Marketing Officer of a very well known brand in the cosmetics and skincare space and we were chatting about everyone's favorite topic...the death of the CMO (see Marketoonist below) ...or at least the...
Pelot-on or Pelot-off?
December 10, 2019 19:53So unless you’ve been living underneath a media-free rock for the past week, you should be aware of the kerfuffle in a kettle or tempest in a teapot about the holiday Peloton commercial. The backlash has been pretty unanimous with...
Sharenting Shmarenting
December 03, 2019 14:04The New York Times posted a fake news video about a new buzzword that is sure to give “woke” and “ok boomer” a run for their money as candidates for Merriam-Webster’s’ word of the year. It’s “sharenting” and before I...
If the Founding Fathers were the Founder Fathers
November 04, 2019 18:14We are living in a highly polarized society where you are either a Republican or Democrat. In this world, if the donkey says up, the elephant says down. If the elephant says white, the donkey says black. I chose those...
The Hypocrisy of Brands
June 20, 2019 18:34My latest Ad Age column is here. Look at any definition of the words "brand" or "brands" or "branding" and you’ll get a seemingly consistent triangulation of words and phrases along the lines of: The process involved in creating a...
Built to Suck: The Inevitable Demise of College…and how to save it?
May 20, 2019 19:54I’ve just gone through the college admissions process for the first time. Both my wife and I are immigrants and so this was the first time we had experienced this incredibly complex new world. Turns out you need a college...
Quotes from Built to Suck
May 20, 2019 19:50After a bit of a hiatus, I've switched on the e-mail newsletter digest which will aggregate daily posts into a single newsletter - of which I will send out once a week max (twice at a push.) I'll be focusing...
Byte Sized Wisdom from Built to Suck
April 24, 2019 18:20As you probably know, my 5th (and if I may say so, my best yet) book, "Built to Suck: The Inevitable Demise of the Corporation...and how to save it?" was published last month. You can purchase it here. I'll be...
Jaffe Juice #190 - Built to Suck Q&A with Serial Marketer's David Berkowitz
April 11, 2019 12:10I recently sat down with David Berkowitz AKA @seriamarketer. David has set up a Serial Marketers Slack Channel - you can request access here. I was the first of his Zoom video interviews in collaboration with the community talking about...
Jaffe Juice #189 - Walk, Climb, Or Fly with Leigh Durst
March 21, 2019 19:51Congrats to Leigh Durst on publishing her first book!!! In this episode, Leigh and I sit down and discuss SxSW, similarities between Built to Suck and Walk, Climb, Or Fly and Spirit Animals. Buy the book here. You can become...
Jaffe Juice #188 - Call me, Maybe?
February 12, 2019 15:33In this episode, I respond to David Hachez's question about employees v customer prioritization. I also discuss Delta and Diet Coke's recent "creepy" kerfuffle inviting customers to hit on their "plane crush." Ewwwww. You can become a part of this...
Jaffe Juice #187 - Fyre Sale
January 30, 2019 15:16A Rant of the Week dedicated to the now infamous Fyre Festival that is doing its rounds on Netflix and Hulu with a pretty scathing documentary. In this episode, I really focus on the Influencer Marketing component of the fiasco....
Jaffe Juice #186 - Egghead, Egglikes and Egglogos
January 14, 2019 13:52Been a little quiet for the past month as it was holidays and all. Plus I started another podcast (a spiritual one) and most importantly, I've been in full-on editing mode for my new book, "Built to Suck" (March, 2019)...
Jaffe Juice #185 - Marketing is Finance is Business
December 13, 2018 13:34Occasionally I'm going to pepper in an interview or two with fellow authors, influencers, opinion leaders, subject matter experts (you get the drift) and so in this episode, I am pleased to share my conversation with a real life marketer...
Disrupting Innovation - A New Course at Reed College of Media taught by me!
December 04, 2018 19:44I am thrilled to share that I've joined forces with West Virginia University's Reed College of Media. I'm developing a completely original course titled, "Disruptive Innovation" which I will begin teaching in March of 2019. Just like writing a book...
Jaffe Juice #184 - General Motors gets out the car business
December 04, 2018 15:25I'm not joking. GM just announced they're stopping production of 6 Sedans. Ford has done something similar. In this episode of Jaffe Juice - the New Marketing Podcast, I discuss. There's also a dual winner and loser this week as...
Jaffe Juice #183 - Black in Business
November 26, 2018 13:54I sure hope this works! After way too much time (I don't even want to calculate), I'm trying to get the ORIGINAL Jaffe Juice - the New Marketing Podcast back up and running. No author interviews. Just me. And you....
The Beagle has Landed
October 03, 2018 14:27 - 66.2 KB application/pdfI am thrilled to announce the official launch of my new consultancy, the HMS Beagle. For those of you who know your history, the HMS Beagle was laid down 200 years ago and on her second voyage, carried a rather...
Machines 1 Humans 1: Joining forces with The Innovation Scout
November 29, 2017 14:03By way of context, if you don't know Sarah Fay, you should. I met her about 15 years ago back in the early days of digital. At the time she was running Carat Digital. Since then, she's run Isobar, Aegis...
In NYC on Thursday? Please be my guest at a startup-brand collaboration event
November 13, 2017 00:01Yes I know I haven't blogged in about 10 years, but this is as good as any time to get back into to it :) If you're in NYC on Thursday, November 16th, 8.30-11.30am, please consider yourself my personal guest...
The extinction of brands?
May 03, 2017 14:43 application/octet-streamShann Biglione, Chief Strategy Officer, Publicis Media Greater China, wrote a terrific article on LinkedIn (hat tip: Eaon Pritchard) titled, “People who predict the death of brands don’t understand why they exist.” In it, he outlined how harbingers of doom...
Super Bowl LI: Just because you can doesn’t mean you should
February 06, 2017 20:51 application/octet-streamFor some strange reason, Westport CT was very quiet last night (where last night = Super Bowl.) Instead of several parties or bars to choose from, it seems like everyone just stayed home to watch with their immediate family. We...
You CAN have it all!
September 29, 2016 13:07My co-founder and COO of Evol8tion, Gina Waldhorn, just had a baby. How selfish of her, right? How on earth could she neglect her startup duties of growing this business in favor of starting a family? Even worse is that...
The 100 Day Challenge: Are you Marketer enough?
September 20, 2016 14:13How was your year? Be honest. Awesome? You shattered your KPI records? You delivered more from less and more with less? You found inefficiencies and eliminated points of friction across your marketing communications and consumer journey? Your agency brought you...
Will Apple pay the price for innovating too slow?
September 06, 2016 14:41September 7th is the BIG day! For what you may ask? The announcement of the new iPhone 7, dummy! Oh, yawn! I guess the real question is whether we care anymore. Or maybe we care too much and just have...
Discountinue (no, this is not a typo)
August 29, 2016 08:11Well actually it was originally a typo but then Yogi Berra style, it made complete sense. Let me explain... A week ago, we had an offsite at Evol8tion. Actually it was an offsite follow up to our previous offsite...so kind...
Imitation is the Sincerest Form of Flatulentry (Instagram copies Snapchat)
August 23, 2016 12:34As the saying goes, imitation is the sincerest form of flattery. In the innovation space, that's not always the case...unless of course you're operating in China, where there is no such thing as a barrier to entry As an entrepreneur,...
Captain, The Holodeck is ready for you (AKA Has Virtual Reality hit its Tipping Point?)
August 15, 2016 18:32Warp speed and Teleportation may not quite be ready for Prime Time (or the Prime Directive), but the Holodeck appears to be gearing up for launch. Last week, Evol8tion took one of our clients on a curated 2-day tour in...
Why I Am (Probably) Coming Back to SXSW Interactive Next Year
March 23, 2016 20:08Jason Schlossberg wrote an opinion piece in Ad Age last week, titled, "Why I am (Probably) Not Coming Back to SxSW Interactive Next Year." The sub-head was "Four Reasons Why Discovering Something New is Getting Harder at Event." and they...
Donald J. Trump is the Ultimate Z.E.R.O. Marketing Case Study
March 02, 2016 15:23In Flip the Funnel, I outlined Obama '08 as one of the best in class case studies exemplifying what it is to deploy a "retention as the new acquisition" inside-out approach to marketing. Little did I know, I would be...
Jaffe Juice #181 - Up Periscope with Jaffe and Joel
August 17, 2015 19:00My brother-from-another-mother, Mitch Joel (a 2-time best-selling author with 6 Pixels of Separation and Ctrl-Alt-Delete, as well as a successful entrepreneur, having recently sold his agency, Twist Image to WPP) get together once a month to do a healthy debate...
The Agency is Dead. Long live the Agency!
August 17, 2015 12:35My brother-from-another-mother, Mitch Joel (a 2-time best-selling author with 6 Pixels of Separation and Ctrl-Alt-Delete, as well as a successful entrepreneur, having recently sold his agency, Twist Image to WPP) get together once a month to do a healthy debate...
2 episodes of Jaffe Juice - The New Marketing Podcast on Tech, Talent and Creativity
July 06, 2015 15:34Hello strangers... How about 2 episodes of Jaffe Juice - The New Marketing Podcast for the price of Z.E.R.O.? No actually, zero. Plus you get Mirum's Mitch Joel as value add. The first episode is #179 where we discuss the...
3 doses of Jaffe Juice: on Millennials, Visual Story Telling and Word of Mouth
May 20, 2015 18:02I know I have been long remiss in updating the podcast. So much so that Apple has removed "Across the Sound" from iTunes (ugggh) and I'm now trying to get the feed back up and running. In the interim, you...
JJTV #143 - The Engaged Leader with Charlene Li
March 30, 2015 23:12Last month, I sat down with Altimeter's Charlene Li to discuss her new book, "The Engaged Leader." This is Charlene's third book and you may recall her first book, best-selling Groundswell. Charlene is gracious, giving, smart, insightful and really understands...
Jaffe Juice #175 - Jaffe, Joel and Miriam
February 09, 2015 19:09I recently sat down with my brother from another mother, Mitch Joel, to discuss the Super Bowl, Life after the 30-second spot, the life, death, after life and rebirth of creativity. And Miriam. @mitchjoel and @jaffejuice It's another well spent...
Jaffe Juice #174 - The Internet is NOT the Answer with Andrew Keen
February 09, 2015 18:57Andrew Keen is mad as hell...and he's not going to take it anymore. Actually he's just a big softy with a big brain and a big heart. Either way, he's not afraid to stick out his neck and have an...
Red Bull gives you Whinge
October 15, 2014 19:33Apparently the "Bull" in Red Bull stands for false or misleading advertising as a court recently ruled in favor of customers who did not sprout wings. Who knew?! Here's my Jaffe Juice TV episode talking about this as well as...
Jaffe Juice #173 - Jaffe, Joel & Jerry (Seinfeld)
October 15, 2014 18:51Mitch and I had a great conversation debate about creativity, the legitimacy and integrity of advertising, Jerry Seinfeld's zinger filled "acceptance speech" for winning an honarary Clio (you can read the full text here) and more. Personally I think the...