In this episode of Tech Done Different, we chat with Dr Wanda Toro Turini, who shares insights about how to adapt in order to make sure that a given piece of innovative tech can best service the market.

You'll learn:

why you gotta listen to what the marketplace is telling youwhy you need strategy in order to wield the power of technologywhy (and how!) to poke holes in assumptionshow to look out for cognitive biaswhy it's important to understand the concerns your customers havethe power of researching your audience when you're trying to convey a pointwhy there needs to be a translator between the business and the technical people (and why that translator should be a dedicated person who understands both sides)

Guest
Dr Wanda Toro Turini, President of ecoFiles

Host
Ted Harrington

This Episode’s Sponsors

If you’d like to sponsor this or any other podcast episode on ITSPmagazine, you can learn more here: https://www.itspmagazine.com/podcast-series-sponsorships

For more podcast stories from Tech Done Different With Ted Harrington: https://www.itspmagazine.com/tech-done-different-podcast

Are you interested in sponsoring an ITSPmagazine Channel?
https://www.itspmagazine.com/podcast-series-sponsorships

Learn more about Ted and his book at https://hackablebook.com