Ask 20 people what “business risk” is, and you will likely end up with 20 different responses. On top of that, it’s very likely that all 20 answers not only won’t match, but they probably won’t even relate to risk itself. 

Business risk is about how often something bad could happen paired with the impact it can have on the company activity and performance. There’s a small, yet precise, distinction between risk and threats, or even vulnerabilities: per RSA Security’s CTO, Dr. Zulfikar Ramzan, you’ll get a much clearer picture of what matters to the business and its operations when you think of risk in these terms.

We had a fun, in-depth, and educational conversation with Zully, taking full advantage of being in the story-telling world of W. Disney, and even making some connections with his creativity, legacy, and business acumen.  

Have a listen and see if your own risk management story will end as you want it to.

Guest(s)
Zulfikar Ramzan, CTO, RSA Security

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