The Rabbit Hole

This week it's a classic rabbit hole conversation. Becky and Laird start off discussing how breweries and whiskey distillers are telling their stories, then pivot into the stories that insurance can tell and where/how those stories can be told. Plus, Laird has a new nickname.
Can a Person Be a Brand? (https://www.insurancehappyhour.com/19)
What is Your Why? (https://resources.getitc.com/modern-agency/what-is-your-why)
Old (Insurance) Sales Road (Old Town Road Parody) (https://www.youtube.com/watch?v=-x8aQsvI7W0)
Oak & Eden Finished Whiskey (https://www.oakandeden.com/)

This week it's a classic rabbit hole conversation. Becky and Laird start off discussing how breweries and whiskey distillers are telling their stories, then pivot into the stories that insurance can tell and where/how those stories can be told. Plus, Laird has a new nickname.

Can a Person Be a Brand?

What is Your Why?

Old (Insurance) Sales Road (Old Town Road Parody)

Oak & Eden Finished Whiskey