What is a personal brand strategy? Is this something that you need for your business right now? These and a lot more other questions are answered in this value-packed interview I have with personal brand strategist Carly Keighley.

In this episode, Carly talks about why you need a personal brand and how to develop one. We also talked about the importance of niching and how it’s a process and Carly spoke about her experience of Clubhouse and how it’s helped her develop her brand. 

 

Key takeaways from this episode:

Brand strategy is deep core work.

When you connect with your brand, you will attract your dream client.

When you're in personal business, personal branding is the same as your values. You want to be in integrity with your brand so that it feels authentic.

Get alignment with yourself first. Then you will start to feel what you're about, what your belief is. It's what your clients need of you.

From knowing yourself it becomes clearer who you want to work with.

Invest in branding. It will be one of the best investments you can make.

 

About our guest:

Carly Keighley is a personal brand strategist who stands out for her intuitive approach to branding. She helps clients to be aligned with themselves, their business, and their lives while attracting their dream clients.

 

Connect and know more about Carly here:

Website: https://www.findyourfeelgood.co.uk

Instagram: https://www.instagram.com/carlykeighleybrandcoaching/

Facebook: https://www.facebook.com/carlykeighley/?ref=bookmarks

Clubhouse: @carlykeighley

More about Ruth:

Hi, I’m Ruth, a business coach specializing in helping freelancers and business owners adjust their mindset and their marketing so they can get fully booked with clients they LOVE to work with. I’ve helped hundreds of self-employed women achieve the time and money freedom they craved.

I’ve started this podcast because when I first went all in and left the corporate world to be a freelancer, I was grateful for any work that came my way. After over 20 years of freelancing and working for other people, I started to realize I’d created a glass ceiling for myself.

In 2017, I finally started listening to that voice that had been telling me for a long time that I wasn’t doing what I loved and fulfilling my true potential.  It took a critical illness to give me that wake-up call.  I don’t want the same to happen to you.

You can expect practical advice, inspiring stories, and a lot of aha moments as we uncover and kick to the curb all the obstacles you have been putting in your way.

I’m on a mission to inspire women to start and play bigger in business.

 

Connect and know more about Ruth Gilbey here:

Coaching: https://www.ruthgilbey.com/coaching

Free stuff: https://www.ruthgilbey.com/next-client

Facebook: https://www.facebook.com/ruthgilbeymarketingandcoaching/

Instagram: https://www.instagram.com/ruth_gilbey/

LinkedIn: https://www.linkedin.com/in/ruthgilbey/