[SaaS Series] Navigating the World of SaaS Innovation With Brandon Metcalf

Brandon Metcalf is the Founder and CEO of Place Technology, a Salesforce-powered software that streamlines managing customer subscriptions, billing, financial data, and business analytics for B2B SaaS companies. With a deep understanding of the Salesforce ecosystem, Brandon has developed innovative products that solve critical business challenges for SaaS companies.

In addition to Place Technology, Brandon is the CEO and Co-founder of Asymbl, a staffing and recruiting solution that helps companies optimize their recruitment process using Salesforce. He’s also the CEO and Co-founder of Blueprint Advisory, a software consulting firm that assists other businesses in building, implementing, and customizing Salesforce-based software. As the Cash & Burn weekly podcast host, Brandon talks with SaaS leaders about the challenges of creating and scaling their companies.

Delving into the world of SaaS innovation can be an intimidating experience, but for those who can navigate its complexities, the rewards are boundless. Take a deep dive with Brandon Metcalf, an experienced entrepreneur and expert in the SaaS industry who built successful businesses by developing customer-centric products and making smart strategic decisions.

So, what can you do when you face the challenges of creating and scaling a SaaS business in a rapidly changing market? According to Brandon, the key lies in understanding the “build versus buy” decision and ensuring that your team is composed of diverse backgrounds and skill sets. This approach not only fosters creativity but also helps your company stay agile and responsive to market demands.

Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz as he welcomes Brandon Metcalf, the Founder and CEO of Place Technology, the CEO and Co-founder of Asymbl, and the CEO and Co-founder of Blueprint Advisory. Brandon shares his insights into the world of SaaS innovation, discussing the importance of customer engagement, the value of forging strong business partnerships, and the role that company culture plays in achieving success.