Inside Strategic Coach: Connecting Entrepreneurs With What Really Matters artwork

Inside Strategic Coach: Connecting Entrepreneurs With What Really Matters

202 episodes - English - Latest episode: 8 days ago - ★★★★★ - 101 ratings

Inside Strategic Coach is a practical resource for entrepreneurs, or anyone with a growth mindset. Hosts Dan Sullivan and Shannon Waller share breakthrough insights, educational success stories, and insider know-how, gained from working with thousands of successful business owners, worldwide.

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Episodes

Business Lessons From A Tradesman-Turned-Trailblazer, With Kenny Chapman

April 16, 2024 13:46 - 56 minutes - 53 MB

Employment opportunities for people with blue collar skills are going to keep growing. In this episode, business coaches Dan Sullivan and Shannon Waller talk to Kenny Chapman, CEO of The Blue Collar Success Group, about his entrepreneurial path and how skilled blue-collar work is going to be much more crucial, popular, and needed going forward.   Here’s some of what you’ll learn in this episode: How Kenny’s experience in the military led him to becoming an entrepreneur. What The Blue Col...

No Drama, Just Great Teamwork For Top Entrepreneurs

April 02, 2024 13:10 - 36 minutes - 34.9 MB

Every great entrepreneur wants (and deserves) to have a dependable team around them so they can be freed up to develop new ideas and focus on growing their business. But how do you get one? After all, the first question most entrepreneurs ask when they join The StrategicⓇ Program is, “Where do you find such great team members?” In this episode of Inside Strategic Coach, Dan Sullivan and Shannon Waller finally answer this question in-depth. From identifying and nurturing your team’s areas of ...

Three Rules That Give Entrepreneurs A Friction-Free Future

March 19, 2024 13:10 - 16 minutes - 16.8 MB

When things need to get done, it doesn’t mean that you, as the entrepreneur, need to do them yourself. In fact, for the best kinds of business growth and business success, you need to do as little as possible. In this episode, business coaches Dan Sullivan and Shannon Waller share the three rules for having a friction-free future.   Here’s some of what you’ll learn in this episode: The way to achieve more by actually doing less. Why you need to be clear about what you want to be doing. ...

Discover The Most Essential Tools Used By Successful Entrepreneurs

March 05, 2024 12:09 - 25 minutes - 24.6 MB

Everything that humans create is done with tools. But the skill level people have for using tools varies drastically. In this episode, business coaches Dan Sullivan and Shannon Waller discuss why it’s essential to be good at using the tool of language for both thinking and communicating, and share the thinking tools that all entrepreneurs can use for both business success and business growth.   Here’s some of what you’ll learn in this episode: Why Dan vowed years ago to never again operat...

Do You Know Where The Highest Level Entrepreneurs Look For Collaborations

February 21, 2024 15:23 - 24.1 MB

Description: Since 1989, Strategic Coach® has been helping entrepreneurs find greater happiness and business success. In this episode, Gord Vickman and business coach Dan Sullivan talk about how the company has grown over nearly 35 years and how they’re catering to the needs of successful, collaborative entrepreneurs with growth mindsets. Here's some of what you'll learn in this episode What entrepreneurs get out of each of the three Strategic Coach program levels. Why additional program...

The Growth Mindset That Extends Your Lifetime

February 06, 2024 12:33 - 27 minutes - 26.4 MB

Exciting advances are being made in the area of life extension. Business coach Dan Sullivan, having set a goal for himself in 1987 to live to the age of 156, has been keeping close track of the trends. In this episode, he and Shannon Waller talk about what people should know if they’re interested in living a great life as long as possible.   Here’s some of what you’ll learn in this episode: Why Dan chose age 156 as his goal. The profound impact Dan’s growth mindset has had on his thinkin...

Why Entrepreneurs Must Be Clear On Their Own Perspectives

January 24, 2024 21:10 - 26 minutes - 25.5 MB

While some people think it’s a good idea to take neutral positions, Dan Sullivan says entrepreneurs need to avoid this. In this episode, he and fellow business coach Shannon Waller discuss the business motivation for always choosing a side. Here's some of what you'll learn in this episode: Why trying to be neutral doesn’t teach you anything or get you anywhere How to know your own standards. How Strategic Coach® clients learn about themselves. The way to strengthen your position using o...

A Step By Step Process For Extraordinary Business Success

January 09, 2024 14:02 - 26 minutes - 26.3 MB

At most companies, when something goes wrong, an individual gets the blame. At Strategic Coach®, on the other hand, we ask whether the individual could have been better set up for success. In this episode, business coaches Dan Sullivan and Shannon Waller explain how the Coach environment is set up so that everyone at the company has the best shot of performing at their best and contributing the greatest value.   Here's some of what you'll learn in this episode: The positive change that ne...

Four Factors That Determine Business Growth Are “M.E.L.T.”

December 20, 2023 12:15 - 20 minutes - 20.4 MB

Dan Sullivan and Shannon Waller cut through the predictions of unlimited business growth. They explain why the cost of four key elements crucial to business success are on the rise. It's a straightforward conversation about what entrepreneurs should anticipate, and practical steps you can take to navigate the changes ahead. Here's some of what you'll learn in this episode: Why we’re entering a working person’s market. Why energy is going to be cheap only in the United States. How the fou...

Ignite Unlimited Business Growth The Strategic Coach Way

December 12, 2023 12:48 - 44 minutes - 42.4 MB

Strategic Coach® has a unique company culture. Only the best team members stay there, and each has unique capabilities and a growth mindset. In this episode, business coaches Shannon Waller and Dan Sullivan explain how other entrepreneurs can go about creating a Coach-like culture in their own organizations. Here's some of what you'll learn in this episode: Why everyone at Strategic Coach must have a growth mindset. The main value Strategic Coach creates for its entrepreneurial clients. ...

Why Gratitude Is Critical For A Growth Mindset

November 28, 2023 12:15 - 30 minutes - 29.3 MB

Entrepreneurs have more to be grateful for than most people who experience business success. In this episode, guest host Gord Vickman and business coach Dan Sullivan share entrepreneur ideas about all there is to appreciate about running your own business. Here's some of what you'll learn in this episode: How it benefits team members to free up the entrepreneur. A way to start fresh every day. Where all of Dan’s gratitude starts. How to ensure every meeting is positive. The only accura...

The Transformation Trilogy: Your Road Map To Entrepreneurial Success

November 14, 2023 12:09 - 22 minutes - 5 MB

Dan Sullivan and guest co-host Gord Vickman explore the innovative concepts within the Transformation Trilogy and the collaboration behind their success. Discover the driving force behind Dan's creation of Who Not How, The Gap And The Gain, and 10x Is Easier Than 2x, as he shares personal anecdotes, inspiration, and insights gained along the way. He also delves into the evolution of these books, their impact on entrepreneurs worldwide, and the invaluable lessons you can apply to your own s...

Can You Guess The One Thing Holding Entrepreneurs Back From 10x Business Growth?

October 31, 2023 11:08 - 18 minutes - 5 MB

Every entrepreneur would love to go 10x. So what’s holding them back? In this episode, business coaches Dan Sullivan and Shannon Waller share the mindset you need to experience major business growth. Here's some of what you'll learn in this episode: The incorrect way that most people interpret 10x. How you can learn about going 10x from looking at your past. Why people are currently experiencing 10x greater growth very easily. How to think of 10x in terms of entrepreneurial freedoms. S...

How To Spot The Copycat Among Creative Entrepreneurs

October 17, 2023 10:24 - 23 minutes - 5 MB

Entrepreneurs often need to be creative to have a profitable business. What do you do when you aren’t a creative person? In this episode, business coaches Dan Sullivan and Shannon Waller talk about the “why” and “how” of imitating other people in order to achieve business success. Here's some of what you'll learn in this episode: Why we imitate other people’s performance. The reason Dan never attends workshops by other coaches. How real creativity involves grafting. How uses of technolo...

Surprising Business Lessons About "Busy" Entrepreneurs

October 03, 2023 15:35 - 17 minutes - 5 MB

A lot of people go to great lengths to always appear busy. But should you really see being busy as a badge of honor? In this episode, Dan Sullivan and Shannon Waller explain why the answer is “no.” Here's some of what you'll learn in this episode: What busy people are really after. How busy people are actually wasting energy. How to achieve results more easily using teamwork. Why there’s a real cost for entrepreneurs who are focused on being busy. Show Notes: People try to establish t...

Do You Have What It Takes To Be A 10x Entrepreneur?

September 19, 2023 10:26 - 22 minutes - 5 MB

There are major differences between regular entrepreneurs and 10x entrepreneurs. Do you know which type you are? In this episode, business coaches Dan Sullivan and Shannon Waller explain what makes someone a 10x entrepreneur and reveal the best things you can do if you are one. ‌ Here’s some of what you’ll learn in this episode: What you can tell about an entrepreneur by how they talk about their goals. The best types of goals for entrepreneurs to have. What makes an entrepreneur a good...

Business Lessons Learned From Both Good And Bad Surprises

September 05, 2023 20:16 - 21 minutes - 5 MB

Every entrepreneur should expect surprises because surprises are a part of reality. How you respond to them is key to whether you’re a happy, successful entrepreneur. In this episode, business coaches Dan Sullivan and Shannon Waller discuss how entrepreneurs can use both good and bad surprises for business success and business growth. Here's some of what you'll learn in this episode: Why really successful entrepreneurs don’t care if a surprise is good or bad. How bad surprises can turn in...

Seeing Beyond The Myth Of Fairness: Your Key To Business Leadership Success

August 22, 2023 22:30 - 21 minutes - 5 MB

The world has become more competitive, and many people are focused on the concept of fairness. In this episode, business coaches Dan Sullivan and Shannon Waller explain what fairness really means and what every entrepreneur needs to understand to avoid certain dangers. Here's some of what you'll learn in this episode: The different definitions of “fairness.” Why you shouldn’t compare yourself to others. How there’s a touch of envy in talking about fairness. How to recognize your uniquen...

How Your Role Models Relate To Your Business Motivation

August 08, 2023 11:09 - 37 minutes - 5 MB

Every entrepreneur needs to be careful about who they choose as their role models. Your choices speak to your mindset, your business motivation, and your business success. In this episode, business coaches Dan Sullivan and Shannan Waller talk about why each of Dan’s five role models made the list. Here's some of what you'll learn in this episode: The three categories that all five role models fit into. How Euclid’s principles are timeless. How the qualities of Dan’s role models influence...

Why Your Business Strategy Should Include Exceptional Hospitality

July 25, 2023 20:37 - 23 minutes - 5 MB

If you want business success, you have to take good care of your clientele. In this episode, business coaches Dan Sullivan and Shannon Waller discuss the difference between customer service and hospitality and reveal the right way to treat clients and customers to keep them coming back. Here's some of what you'll learn in this episode: Why customers should be treated like human beings, not transactions. The difference a personal touch makes. The importance of being interested, not just i...

Extraordinary Business Lessons In Three Simple Rules

July 11, 2023 15:54 - 26 minutes - 5 MB

How do you stand firm in a world that seems to be in flux? It’s easier than you might think. In this episode, business coaches Dan Sullivan and Shannon Waller explain the three rules for staying cool and calm so you can achieve business success and business growth no matter what’s happening in the world. Here's some of what you'll learn in this episode: Why entrepreneurs don’t need to ask permission to create. The importance of company ground rules. Why it’s helpful for entrepreneurs to ...

Don’t Let Uncertainty Get In The Way Of Business Growth

June 27, 2023 17:56 - 22 minutes - 5 MB

Every so often, there are major world events that affect things economically and can lead to people feeling a lot of uncertainty. In this episode, business coaches Dan Sullivan and Shannon Waller talk about the best business strategy an entrepreneur can take to make sure their business not only survives, but thrives while other people are feeling uncertain about the future. Here's some of what you'll learn in this episode: How Strategic Coach® acquired a whole new capability during COVID l...

How Successful Entrepreneurs Turn Surprising Connections Into Business Strategy

June 13, 2023 10:50 - 26 minutes - 5 MB

Entrepreneurs innovate by drawing connections between things that haven’t been linked before. But how can you go about making such connections? In this episode, business coaches Dan Sullivan and Shannon Waller explain Dan’s latest breakthrough thinking tool, The Triple Play. Here's some of what you'll learn in this episode: How creativity is a method you can master. How you can tell whether an activity is creative. What types of connections get people excited. Why Dan preferred to make ...

The Foundation Of A Growth Mindset Is Just Guesses And Bets

May 30, 2023 11:22 - 23 minutes - 5 MB

Every entrepreneur would love to be able to predict the future, but of course it’s impossible. The future is always being created by every human being on the planet every day making guesses and bets about their individual future. There's no way of understanding or even detecting what kind of guesses and bets eight billion people are making today, when they weren’t even thinking about it yesterday. In this episode, business coaches Dan Sullivan and Shannon Waller explain the importance of und...

Business Success Is Believing That Growing 10x Is Easier Than 2x

May 16, 2023 11:03 - 36 minutes - 5 MB

When asked if they think they’re able to 10x their current income, most entrepreneurs aren’t confident that they can. But when presented with a different way to think about it, it becomes clear that it’s actually easier to go 10x than it is to go 2x. In this episode, business coaches Dan Sullivan and Shannon Waller explain how to change your thinking so you’re ready to 10x your company’s income. Here's some of what you'll learn in this episode: The mindset shift that happens when you reali...

Entrepreneur Ideas And Business Lessons For Determining Your Marketplace Value

May 03, 2023 11:16 - 30 minutes - 5 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. What are your time and skill worth to somebody else? The issue of pricing is the biggest hurdle to people thinking about becoming entrepreneurs because most people live their lives with someone else doing their pricing for them. In this episode, business coaches Dan Sullivan and Shannon Waller explain the best way for entrepreneurs to determine what to charge.   Here's some of what you'll learn in this episode: How...

Learn Business Lessons From Past Experiences—Even The Painful Ones

April 19, 2023 15:42 - 26 minutes - 5 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. Every entrepreneur engages with their past, but if they don’t know the right way to do it, it can be painful and get in the way of business growth. In this episode, business coaches Dan Sullivan and Shannon Waller explain how to engage your past with a growth mindset and gain business lessons from all of your experiences.

Recognize The Value Of Your Past For Business Success And A Bigger Future

April 04, 2023 13:40 - 21 minutes - 5 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. While the typical entrepreneur might be focused on the future, you simply can’t underestimate the importance of your past. In this episode, business coaches Dan Sullivan and Shannon Waller discuss the best way for entrepreneurs to engage with, and utilize, their past experiences.

Clever Tips For Business Growth Using ChatGPT

March 21, 2023 11:16 - 21 minutes - 21.2 MB

The potential of ChatGPT is becoming more and more apparent, so how can entrepreneurs take advantage of the technology? In this episode, business coach Dan Sullivan and team strategist Shannon Waller discuss how ChatGPT can best be used by entrepreneurs seeking business growth.

Embracing Failure: The Key To Business Growth

March 08, 2023 14:24 - 24 minutes - 24.2 MB

Do you take your failures personally? In this episode, Shannon Waller and Dan Sullivan discuss the ultimate entrepreneurial challenge—turning setbacks into stepping stones. Learn how to embrace failure and acknowledge the valuable lessons it teaches for maximum business growth.

Allowing Yourself To Have New Entrepreneur Ideas

February 22, 2023 13:00 - 32 minutes - 30.9 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. How do you know when it’s time to move on and leave behind something you’ve been doing? Business coach Dan Sullivan is ready to give up coaching one level of The Strategic Coach® Program so that he can focus on a higher level. In this episode, Shannon Waller and Dan discuss what led to this decision.

Erase Your Bad Investments For Unlimited Business Success

February 09, 2023 15:18 - 17 minutes - 17.3 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. Did you have a business relationship that you established early on in your career, and you’re still pumping money into it? It’s worth re-examining your arrangements because they might not still be serving your business growth. In this episode, business coach Dan Sullivan and Shannon Waller talk all about eliminating what Dan calls “sunk costs.”

How To Avoid Copying Your Competitors

January 25, 2023 14:06 - 16 minutes - 17 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. A focus of The Strategic Coach® Program over the past ten years has been a particular type of collaboration, one between entrepreneurs who share a common goal. In this episode, Dan Sullivan and Shannon Waller explain how such collaborations immensely benefit everyone involved, not just the clients.

How To Be Recession-Oblivious

January 11, 2023 12:39 - 25 minutes - 24.5 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. Some people say we’re heading toward a recession—and they’re right. In this episode, Dan Sullivan and Shannon Waller talk about what entrepreneurs can do so that they not only won’t suffer when the recession hits but will actually make even greater progress than before.

Focus Only On This Quarter

December 21, 2022 13:28 - 18 minutes - 14.6 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. If you have a goal you’ve decided to accomplish in the next 25 years, that can be exciting but also overwhelming. In this episode, Dan Sullivan and Shannon Waller explain the major differences between an entrepreneur having a 25-year goal, and an entrepreneur working inside of a 25-Year Framework.

How Entrepreneurs Can Avoid Boredom

December 07, 2022 12:14 - 13 minutes - 13.8 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. Experiencing fear is part of entrepreneurial life, but do you really know what your fear is trying to tell you? In this episode, Dan Sullivan and Shannon Waller explain why entrepreneurs feel fear and the best way to respond when you feel it.

Are Your Children Entrepreneurial?

November 24, 2022 19:06 - 39 minutes - 38 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. Every entrepreneur experiences rewards as a result of the choices they’ve made for themselves, and it’s natural that every entrepreneurial parent wants their children to experience those same, positive rewards. In this episode, Dan Sullivan and Shannon Waller talk about the best ways to engage with your children about entrepreneurism.

How To Make Yourself “Anti-Fragile”

November 09, 2022 17:22 - 34 minutes - 32.9 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. There are a wide variety of reasons that a person might feel fragile, and there certainly seems to be more people feeling fragile in the world today than there used to be. In this episode, Dan Sullivan and Shannon Waller discuss what has people feeling fragile and what they can do to be stronger.

Negative Byproducts Of Success

October 26, 2022 11:56 - 24 minutes - 24.2 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. It often happens that when an entrepreneur starts experiencing great success, they also begin experiencing new issues in their personal lives. In this episode, Dan Sullivan draws on decades of wisdom from coaching entrepreneurs to explain why this happens and what to do about it.

Why It’s The Best Time To Be An Entrepreneur

October 12, 2022 18:16 - 21 minutes - 21.4 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. Everyone in the world has been dealing with major economic shifts, and it would be a mistake to start assuming that things are going to get back to what’s familiar, or what you might consider “normal.” In this episode, Dan Sullivan and Shannon Waller discuss how things are going to continue to change for decades and what it all means for entrepreneurs.

Entrepreneurial Friction As Raw Material For Freedom

September 30, 2022 18:34 - 34 minutes - 33.5 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. Experiencing friction is a fundamental aspect of being an entrepreneur. But, instead of denying or fighting against entrepreneurial friction, how do you embrace, identify, and transform it to unlock your desired future? In this episode, Dan Sullivan and Shannon Waller take a deeper look at the meaning of friction, examine the ways it manifests, and explore its relationship to the Four Freedoms.

Finding The Yield Of Dreams, with Charlie Epstein

September 14, 2022 12:22 - 44 minutes - 42.1 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. Charlie Epstein has been part of The Strategic Coach® Program for 27 years, and he’s found that it allows him to continually find the oasis in the desert of entrepreneurism. In this episode, he tells Dan Sullivan and Shannon Waller about bringing together his personas of financial advisor and stand-up performer in a one-man show.

The Best Mindset When Meeting New People

August 31, 2022 12:28 - 10 minutes - 9 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. Whenever Dan Sullivan meets someone new, he reminds himself that he’s only the 21st most important person in their life. In this episode, he explains why this is the best way to begin a new relationship.

How Entrepreneurs Drive Themselves Crazy, And How They Can Stop

August 10, 2022 11:05 - 34 minutes - 33.6 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. There might be a lot of reasons for an entrepreneur to freak out, but there’s one freakout that triggers all the others. In this episode, Dan Sullivan and Shannon Waller discuss the dangers of having unrealistic deadlines.

Maintaining Simplicity In Complex Situations

July 20, 2022 18:44 - 17 minutes - 17.5 MB

Get the latest book by Dan Sullivan and Ben Hardy, 10x Is Easier Than 2x. Due to the acceleration of new technology in all areas of human activity, life has become complex. But there are ways you can maintain simplicity in how you operate without missing out on anything that new technology can provide you. In this episode, Dan and Shannon explain how, with examples.

Why Entrepreneurs Should Embrace Asking Open-Ended Questions

June 30, 2022 13:02 - 19 minutes - 19.7 MB

For a variety of reasons, most people like asking questions to which they already know the answers. But in the entrepreneurial world, all breakthroughs are created by asking questions you don’t know the answers to. In this episode, Dan Sullivan explains how different types of questions lead to different results, and in which situations each type of question is best.

Take Advantage Of The Two Fastest-Growing Industries

June 08, 2022 18:49 - 15 minutes - 15.7 MB

New technologies are created when someone sees how the creation would fit existing desires, but that doesn’t mean that potential customers will understand its purpose or how to use it. In this episode, Dan and Shannon talk about the essential role of coaching when it comes to technology.

How Rescuing People Hurts Them

May 18, 2022 17:16 - 16 minutes - 15.6 MB

In business, it sometimes happens that someone is required to perform a task that’s beyond their capability. While it might seem like the entrepreneur or team leader should step in and help in such a case, doing so can actually get in the way of the individual and the team growing their capabilities. In this episode, Dan Sullivan shares a way to handle failures that will benefit the future of the entire organization.

The Importance Of Forming Your Own Opinions

May 06, 2022 15:19 - 22 minutes - 22.6 MB

In 1950, sociologist David Riesman developed a model to describe three types of individuals based on how they develop their opinions, values, and expectations of the world: tradition-directed, inner-directed, and other-directed. In this episode, Dan Sullivan explains what these three models look like, why entrepreneurs are more likely to bet their futures on their inner values, and how you can work on remaining true to yours.

The 10 Checkpoints Of Profitability

April 20, 2022 12:28 - 37 minutes - 36.2 MB

When an entrepreneur pitches a project they’ve envisioned, it can seem like great results are just around the corner. But often, there are elements the entrepreneur hasn’t predicted, and these elements can delay, or even permanently sink, a project. Dan Sullivan has created a list of checkpoints you can use on any project to determine just how profitable it’s going to be, and when. In this episode, he explains the dangers of not using the checklist and walks you through each of its points.