Dr Sunny Dhesi - 'The challenges of choosing & using clinical software in aesthetics' #227

Inside Aesthetics

English - September 21, 2023 20:02 - 1 hour - 85.3 MB - ★★★★★ - 75 ratings
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Previous Episode: Nicola Lowrey - 'The Injector Diaries (Chapter 15) #226

Next Episode: Jamie Yerales - 'The Business of Injecting (Chapter 10)' #228

Episode 227 hosts Dr Sunny Dhesi, a General Practitioner from Rutland, UK.

In this episode we cover one of the most commonly asked questions amongst injectors - what clinical software system is 'best' for injectors? Having already covered this topic from a software developers perspective (episode 221), we go on a deep dive to better understand the injectors mindset when considering investing in aesthetic software.

We discuss:

Sunny's background What 'CRM' means Why clinics need a clinical software system Why choosing a system is so difficult How the marketing of software doesn't always equate to the reality of using it Why there isn't a perfect CRM software How and why injectors often ignore the business side running their clinic Why understanding a patients journey is so important Learning how to interpret the back end of your CRM data Trialling software before commiting to it

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