B2B Marketers Can Laugh artwork

B2B Marketers Can Laugh

150 episodes - English - Latest episode: about 23 hours ago - ★★★★★ - 7 ratings

Drive demand & scale your business with insightful lessons & light-hearted conversations with Europe's greatest B2B Marketers & Founders


(previously Innovators Can Laugh).


B2B Marketers Can Laugh is your essential source for B2B SaaS insights, with a touch of wit. Host Eric Melchor sits down with Europe's seasoned B2B Marketers & Founders to uncover the strategies and lessons that fuel startup growth. Expect laughter, but more importantly, expect valuable insights to drive demand and scale your business. 


Solo episodes with specific podcast marketing and podcast advertising tips you can use today. 

Topics covered: B2B marketing, podcast marketing, demand generation, B2B growth, podcast advertising, go to market strategy (GTM).


The show is brought to you by B2B PodPros. Apply to work with Eric: https://www.b2bpodpros.com/


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Episodes

Throw out style and tone of voice guidelines | SaaS content writing with Ray Berry

March 27, 2024 13:00 - 19 minutes - 13.3 MB

Head over to Sessions.us and sign up for a 14-day free no strings attached free trial. Eric Melchor is joined with Ray Berry – legend copy writer and founder of DSLX Content. In this episode we talk about how content is changing in B2B and what brands should do if they want to stay with the trends and be competitive from a content standpoint. Ray also shares his experience as a dyslexic founder. Thank you so much Ray for coming on. Thanks to B2BPodPros for producing this.  Chapters 00:...

I put Tobasco on everything plus how brands can benefit from user-generated content with Michael Kamleitner

March 20, 2024 12:00 - 24 minutes - 17 MB

Head over to Sessions.us and sign up for a 14-day free no strings attached free trial. Eric Melchor is joined with Michael Kamleitner – legend bootstrapper and founder of Walls.io. In this episode we cover Michael’s entrepreneurial journey and how he learned that people were looking for ways to keep their virtual audience engaged which led to the idea for walls.io.  We also talk about: how Walls.io provides a platform for brands to collect and leverage user-generated content in a variety ...

How brands can benefit from user-generated content with Michael Kamleitner

March 20, 2024 12:00 - 24 minutes - 17 MB

Head over to Sessions.us and sign up for a 14-day free no strings attached free trial. Eric Melchor is joined with Michael Kamleitner – legend bootstrapper and founder of Walls.io. In this episode we cover Michael’s entrepreneurial journey and how he learned that people were looking for ways to keep their virtual audience engaged which led to the idea for walls.io.  We also talk about: how Walls.io provides a platform for brands to collect and leverage user-generated content in a variety ...

New Podcast Name - the show is now B2B Marketers Can Laugh

March 18, 2024 06:00 - 1 minute - 834 KB

Innovators Can Laugh is now B2B Marketers Can Laugh. That’s right. The podcast has a new name. And you, my friends, are the first to know. Find out who upcoming guests are and get my newsletter in your inbox every week, subscribe at https://innovatorscanlaugh.substack.com Buying ad spots on large podcast ad networks sucks. We fixed that! Check out https://www.b2bpodpros.com to learn more. Previous guests include: Arvid Kahl of FeedbackPanda, Andrei Zinkevich of FullFunnel, Scott Van den B...

From burnout to depression to creating a platform that improves employees well being with Jelle Houben from Binqy

March 13, 2024 14:00 - 23 minutes - 15.9 MB

This episode is powered by Leadfeeder - get a free 14-day trial here. Jelle had a friend in University who got burned out. She then fell into depression. And later, took her own life. Jelle Houben is the founder of Binqy – a platform designed to obtain relevant insights into an employees well being which can then be used to build a healthier work environment. In this conversation we talk about the growing pains in the first year and a half, how they provide masterclasses and access to Psyc...

Want to buy a dog? This is the platform for you

March 07, 2024 14:00 - 21 minutes - 14.7 MB

This episode is powered by Leadfeeder - get a free 14-day trial here. Ep. 136: Eric Melchor talks with Sufyan Osamah, founder of HonestDog, about the future of pets. Sufyan started HonestDog with the realization that pets should not be sold on classifieds. After talking to hundreds of pet parents, vets, ethical breeders, and animal shelters, it became clear that there has to be a better way. With HonestDog he wants to bring transparency, accountability and fun to the often complicated and...

Revolutionizing Job Recruitment with Gamification and People-Centric Approach

February 29, 2024 01:00 - 26 minutes - 18.1 MB

In this episode, Innovators can laugh with Mihai Cepoi, Founder & CEO at Jobful dive into the journey of creating a people-centric job recruiting platform. From the early days of balancing work at SAP and moonlighting on his project to the challenges faced during the pandemic, Mihai shares the story of resilience and growth. He discusses how Jobful stands out in a competitive market, the user experience it offers, and the broader impact it aims to make beyond Romania. Join us for an inspirin...

Strengthening Relationships with AI Social Operating System ft. Haz Hubble (Pally)

February 22, 2024 02:00 - 24 minutes - 17 MB

In this episode Innovators can laugh with Haz Hubble, Founder of Pally. Haz shares his insights and experiences from his journey as a young entrepreneur and his unique approach to building stronger, more meaningful relationships through AI technology. Find out how Pally aims to revolutionize the way people connect and maintain relationships, along with Haz's surprise revelation about dinner with Richard Branson. Connect with Haz: https://www.linkedin.com/in/hhubble/?originalSubdomain=uk Ch...

Elevating the Hospitality Industry with Technology ft. Nichita Herput, Pineapple Square

February 14, 2024 18:00 - 20 minutes - 14.4 MB

Nichita Herput, the founder of Pineapple Square about Nichita's background in the hospitality industry, the concept behind Pineapple Square, his most embarrassing moments in the industry, the app's business model, and its traction in Romania and the United States. Additionally, they delve into the differences in the hospitality industries in the Netherlands, Romania, and the United States. Connect with Nichita: https://www.linkedin.com/in/nichita-herput/ Check out Pineapple Square: https://...

Uniting Cultures: Navigating Mergers in Tech Companies with Vincent Jong

February 08, 2024 04:00 - 30 minutes - 20.7 MB

Vincent Jong, VP Product at Dealfront talks about the challenges of merging two companies, and the importance of treating employees with respect to foster a collaborative work environment. He also emphasizes the responsibility of being a CEO and founder, where everything falls on their shoulders. He discusses the merging of two companies, Echobot and Leadfeeder, and the challenges of combining their cultures. Connect with Vincent Jong  - https://www.linkedin.com/in/vincentjong/ Check out D...

How to Build a Positive Workplace to Retain & Engage Top Talent with Bogdan Ionita

January 29, 2024 07:00 - 24 minutes - 17.1 MB

Bogdan Ionita, co-founder of Mirro.io, discusses the company's performance management software and its revenue expectations. He highlights the importance of adapting to market changes and creating a positive work environment. Bogdan also explains the collaboration between Ztech and Mito, as well as the origin story of Mirro. He shares the challenges faced by the company and the failed go-to-market strategies. Bogdan emphasizes the HR-driven approach of Mito and the advanced features that hel...

Art, Bees, and startup fundraising wisdom with Ivan Hoo

January 25, 2024 04:00 - 21 minutes - 15.1 MB

In this action packed episode, I chat with Ivan Hoo, founder of Inverse.fund. Ivan shares his background as a wedding photographer before transitioning to the startup world as a founder and now fundraising advisor. In this conversation Ivan shares his experience as a CEO of a biotech company and provides solid advice for startups that are seeking to fundraise. Ivan on LinkedIn: linkedin.com/in/ivanhoo Ivan’s website: https://inverse.fund/ Find out who upcoming guests are and get my newsle...

Having to pivot multiple times to find the right path

January 18, 2024 04:00 - 24 minutes - 17.1 MB

Mihai Darzan has got a lot on his plate having to manage two different companies plus a family. He is the founder of Procesio, a visual development environment in the cloud AND is the CEO of another successful company here in Bucharest. In this interview we get into discussions about productivity, sales, and having to pivot multiple times in order to find the right path. I enjoyed his thoughts on deep work, getting two different groups to work together, and his overall passion for learning ...

Instagram influencer campaigns on a budget

January 11, 2024 04:00 - 9 minutes - 6.85 MB

Wondering how to collaborate with Instagram or TikTok influencers? Recently I executed an influencer campaign for a client using Insta and TikTok influencers. It was easier than expected. In this episode I break down all the steps I did that you can copy so that you don’t waste a lot of money or effort in doing one on your own. Eric on LinkedIn: https://www.linkedin.com/in/ericmelchor/ Eric’s b2b content creator website: https://www.innovatorscanlaugh.com/p/b2b-podcast-network/ Find out...

L&D Strategies for Remote Teams

January 04, 2024 04:00 - 23 minutes - 16.4 MB

Join Lavinia Mehedintu, founder of Offbeat, as she shares valuable strategies for remote team learning, social learning, and overcoming leadership development challenges. Discover why L&D is a game-changer for companies worldwide.  Explore key takeaways, practical tips, and success stories that will elevate your understanding of L&D's crucial role in today's dynamic workplace. In this conversion you will learn: effective learning and development approaches for remote teams, with a focus on...

Unveiling Leadership Secrets: A Journey with Elisa Viaud

December 28, 2023 04:00 - 39 minutes - 26.9 MB

"Resilience isn't just bouncing back; it's bouncing forward with newfound strength and wisdom." In this conversation with Elisa Viaud, seasoned expert in organizational development, Elisa challenges conventional norms, offering a roadmap for turning setbacks into stepping stones. If you're ready to elevate your leadership skills and foster resilience, this episode is your guide. Elisa on LinkedIn: https://www.linkedin.com/in/elisaviaud/ Find out who upcoming guests are and get my newslet...

From Special Forces to Real Estate Entrepreneur

December 21, 2023 04:00 - 17 minutes - 11.9 MB

Can you imagine transitioning from the rigor of military life to the dynamic world of entrepreneurship? In this conversation, Vicentiu Vlad shares the pivotal moments that led him from a structured military environment to the vibrant world of real estate and technology. In this episode, you will learn how Stock.Estate operates as a marketplace connecting real estate developers seeking capital with investors looking for attractive opportunities.  The platform's due diligence process ensures...

How do you measure a b2b podcast campaign? (includes a better way than promo codes)

December 14, 2023 04:00 - 5 minutes - 4 MB

Find out who upcoming guests are and get my newsletter in your inbox every week, subscribe at https://innovatorscanlaugh.substack.com Buying ad spots on large podcast ad networks sucks. We fixed that! Check out https://www.b2bpodpros.com to learn more. Previous guests include: Arvid Kahl of FeedbackPanda, Andrei Zinkevich of FullFunnel, Scott Van den Berg of Influencer Capital, Buster Franken of Fruitpunch AI, Valentin Radu of Omniconvert, Evelina Necula of Kinderpedia, Ionut Vlad of Tokin...

Innovators Can Laugh Trailer

December 11, 2023 13:00 - 2 minutes - 1.89 MB

Clips from interviews with European startup founders. Find out who upcoming guests are and get my newsletter in your inbox every week, subscribe at https://innovatorscanlaugh.substack.com Buying ad spots on large podcast ad networks sucks. We fixed that! Check out https://www.b2bpodpros.com to learn more. Previous guests include: Arvid Kahl of FeedbackPanda, Andrei Zinkevich of FullFunnel, Scott Van den Berg of Influencer Capital, Buster Franken of Fruitpunch AI, Valentin Radu of Omniconv...

Preparing for a crowdfunding campaign, working with factories in China, and the importance of perseverance

December 07, 2023 04:00 - 26 minutes - 18.3 MB

This episode is powered by Dealfront. Head over to Dealfront and book a free demo. "Crowdfunding requires a lot of preparation. It's like a lot of preparation in advance so you need two to three months to really prepare the campaign, to build your audience, to engage people so that they know that on this day in this hour you're launching and their support is super important for you." Radina Popova is the co-founder of Difold - a tiny collapsible water bottle for humans and a big first step...

Fundraising preparation for founders

November 30, 2023 04:00 - 29 minutes - 20.1 MB

Gian Seehra, founder of GS Advisory and a seasoned expert in fundraising, shares valuable insights and advice for startups navigating the challenging world of fundraising. Hosted by Eric Melchor, the episode delves into Gian's experiences as both a founder and a venture capitalist, offering a unique perspective on the dynamics between founders and investors.  Gian provides actionable tips on: - how to approach introductory calls with potential investors - sheds light on the reasons founder...

Leaving a promising career at Microsoft for the uncertainty of launching a service based startup with Anastasia Staniloiu

November 23, 2023 04:00 - 22 minutes - 15.7 MB

Why would a highly respected engineer at Microsoft who enjoys her job and the people she works with, go and launch a startup? For 5+ years, Anastasia Staniloiu worked as a technical engineer and consultant for Microsoft. And then in Jan-23, she co-launched Witanalytica - a company that provides analytics strategic consulting and architect data solutions. In this conversation we chat about why she left a promising career for the high risk of launching a startup, her favorite tools that any ...

[TEASER] Why I left Microsoft

November 20, 2023 14:00 - 2 minutes - 1.92 MB

Ep. 121: :Eric Melchor ( https://www.linkedin.com/in/ericmelchor) talks with Anastasia Staniloiu (https://www.linkedin.com/in/anastasia-staniloiu-a43805103/) about why she left a promising career at Microsoft.  Find out who upcoming guests are and get my newsletter in your inbox every week, subscribe at https://innovatorscanlaugh.substack.com Buying ad spots on large podcast ad networks sucks. We fixed that! Check out https://www.b2bpodpros.com to learn more. Previous guests include: Arvi...

3 Ways to Grow Your Business through Podcasting

November 16, 2023 04:00 - 3 minutes - 2.71 MB

Podcast is a media channel that has the biggest ROI. But which podcasting strategy should you invest in?  In this episode I breakdown the Pros and Cons of the three ways you can grow your business through podcasting: 1/ starting your own podcast 2/ guest podcasting 3/ podcast advertising *** CONNECT website: https://www.innovatorscanlaugh.com/ 📬 Subscribe to the ICL newsletter 🤗 Connect on LinkedIn *** SAY THANKS 💜 Leave a review Find out who upcoming guests are and get my newsl...

The cleaning services startup taking over Europe with Aleksander Lukashou

November 09, 2023 04:00 - 28 minutes - 19.8 MB

I chat with Alexander Lukashow, a tech-savvy entrepreneur turned managing partner. In this conversation Aleksander shares: invaluable strategies for successful business expansion the significance of delegation in business operations the importance of not handling everything personally the effectiveness of Facebook and Google ads, as well as search engine optimization (SEO) *** CONNECT website: cleanwhale.pl/ 📬 Subscribe to the ICL newsletter 🤗 Connect on LinkedIn *** SAY THANKS 💜...

These female founders have a different approach to fundraising (and they got a free booth at TechCrunch)

November 02, 2023 04:00 - 49 minutes - 34.2 MB

Startup founders Elena Oprea & Viorica Vanica of Selftalk think differently when it comes to seeking investment. So I had them explain how they were able to attract new investment opportunities. In this conversation Elena and Vio share: how they got a free booth at Tech Crunch (and attracted people to it) how they elevated their pitch to be on the same level as startups coming out of Y Combinator their journey from Moldova to London to San Francisco (and why they pivoted from a B2C to a ...

[TEASER] Investors can see throught the bull shit

October 30, 2023 14:00 - 1 minute - 1.35 MB

Ep. 118: :Eric Melchor ( https://www.linkedin.com/in/ericmelchor) talks with Elena Oprea (https://www.linkedin.com/in/elena-oprea/) about how they prepared for their pitch at Tech Crunch. Want to see more of Innovators Can Laugh? Subscribe to our channel here.  - Check out Eric's stuff: Innovators Can Laugh B2B Podcast Ad Network - https://www.innovatorscanlaugh.com/p/b2b-podcast-network/  Podcast Growth Playbook - https://podcastgrowthplaybook.carrd.co/ Innovators Can Laugh newsletter -...

Influencer Marketing: Accelerating Startup Success Through Creator Equity Deals with Scott Van den Berg

October 26, 2023 03:00 - 34 minutes - 23.5 MB

In this episode Eric Melchor chats with with Scott Van den Berg, founder of Influencer Capital, about influencer marketing and how startups can accelerate their success through creator equity deals. Show Highlights: 0:35 - the soft drink backed by the Victoria Secret model 3:50 - what was your experience like living in Bucharest? 5:23 - how my parents influenced me into entrepreneurship 7:15 - my first entrepreneurial venture 9:17 - why isn’t there much information on equity deals and ...

[TEASER] 99% of Influencers don't even know about this

October 23, 2023 10:00 - 3 minutes - 2.48 MB

Teaser clip of ep. 117 with Scott Van den Berg, founder of Influencer Capital Show drops on Thursday, Oct. 26th Tune in to every conversation about exciting European Startups and Innovators on Apple Podcasts, Spotify, and Amazon! Leave a rating and review so we can keep making amazing interviews! Listening on a desktop & can’t see the links? Just search for Innovators Can Laugh in your favorite podcast player. Connect with Eric: https://www.linkedin.com/in/ericmelchor/ Find out who upco...

[TEASER] Promise me - Never work for a boss

October 23, 2023 10:00 - 3 minutes - 2.48 MB

Teaser clip of ep. 117 with Scott Van den Berg, founder of Influencer Capital Show drops on Thursday, Oct. 26th Tune in to every conversation about exciting European Startups and Innovators on Apple Podcasts, Spotify, and Amazon! Leave a rating and review so we can keep making amazing interviews! Listening on a desktop & can’t see the links? Just search for Innovators Can Laugh in your favorite podcast player. Connect with Eric: https://www.linkedin.com/in/ericmelchor/ Tune in to every ...

5 reasons you should start a podcast in 2024

October 19, 2023 03:00 - 2 minutes - 1.92 MB

▶ higher retention than other ad platforms including YouTube videos ▶ podcast ad revenue is projected to be about 4 billion by the end of 2024 ▶ podcasts are a nice pillar of content that allow you to repurpose like crazy These are just some of the reasons why you should start a podcast. In this short 5-minute episode you will discover the 5 main reasons why you should  consider starting one. *** CONNECT website:  📬 Subscribe to the ICL newsletter 🤗 Connect on LinkedIn *** SAY THA...

From Uber and BCG to building a telehealth for pets startup with Michael Fisher

October 12, 2023 03:00 - 32 minutes - 22.3 MB

Cooper Pet Care is an innovative service for pet parents that allows them to connect to certified veterinarians via video call instantly. No more waiting times, stress and unreasonably high bills. Fast advice and trusted care for your furry friends at the tap of the button. In this conversation we discuss Michael's career journey, starting at Procter & Gamble, moving to Uber, and eventually launching Cooper Pet Care. Michael shares insights from his experiences at these companies, emphasizi...

[TEASER] They hacked into our fleet of scooters

October 09, 2023 09:00 - 2 minutes - 1.97 MB

Teaser clip of ep. 115 with Michael Fisher, founder of pet care startup - Cooper Pet Care.  Show drops on Thursday, Oct. 12th. For the Innovators Can Laugh newsletter in your inbox every week, subscribe at https://innovatorscanlaugh.substack.com Previous guests include: Arvid Kahl of FeedbackPanda, Andrei Zinkevich of FullFunnel, Scott Van den Berg of Influencer Capital, Buster Franken of Fruitpunch AI, Valentin Radu of Omniconvert, Evelina Necula of Kinderpedia, Ionut Vlad of Tokinomo, D...

Revolutionizing Accessibility: Why Ayes founders are leaving Europe to go into the US Market

October 05, 2023 03:00 - 29 minutes - 20.3 MB

“Within a month we had a 100 testers using the application. And within 3 months of releasing the app in the US we helped users cross over 200,000 streets.” This is the phenomenal story of a few engineers who came together to help a friend. A friend who is blind. You see one day their friend was complaining that he wished he had a way to be able to navigate intersections. Pedestrian signals work for those who can see, not for those who are visually impaired.  That’s when Willem Van de Mier...

Journey to Freedom: Becoming a Digital Nomad and Showing others how to build authority on LinkedIn with Jessie van Breugel

September 28, 2023 03:00 - 31 minutes - 21.4 MB

Combining travel with entrepreneurship is something that many of us dream of. But what are the financial aspects of being a digital nomad? How can one make informed decisions about where to work and plan a budget? In this conversation with Jessie van Breugel, he shares how being a digital nomad allows one to break free from traditional work constraints. And since Jessie is a highly sought after LinkedIn Brand strategist, he explains how entrepreneurs can leverage platforms like LinkedIn to ...

830 women die every day from preventable causes related to pregnancy - Enya Seguin is on a mission to change that using AI

September 21, 2023 03:00 - 35 minutes - 24.2 MB

Imagine this. Fatmata, who had never used an ultrasound, watched a 3-minute tutorial video. Afterwards, with a smartphone, she then scanned 22 women to look for pregnancy risk factors. Sounds science fiction?  Well, it’s not.   Enya Seguin is the Head of BabyChecker - a smartphone-based ultrasound probe that uses AI to automatically detect pregnancy risk factors. It is created for resource-limited settings and designed for community health workers. In this conversation we follow Enya’s ...

Challenges faced by female founders and the impact investing revolution with Chiara Lung.

September 14, 2023 03:00 - 21 minutes - 15.2 MB

In this captivating episode with Chiara Lung, co-founder of Finuprise, we dive into the world of impact investing. Unlike normal investing, impact investing assesses how an investment portfolio aligns with ESG (environmental, social, and governance metrics. Such insight helps you make more informed and socially responsible investment decisions while also creating a brighter future for our planet. But that’s not all… We discuss the challenges faced by female founders, particularly in raisi...

Creating a supportive environment for like-minded individuals to connect and the power of embracing one's uniqueness with Dirk van Meer.

September 07, 2023 03:00 - 22 minutes - 15.2 MB

Dirk van Meer is co-founder of Core Changemakers. 5 years ago Dirk got together with 3 friends with the idea of creating a student team that focuses on a sustainable economy.  Fast forward to today and there are 160 students who have joined and they are working on innovative projects like reducing battery fires and recycling solar panels! In this conversation we talk about: the importance of creating a supportive and inclusive environment for like-minded individuals to connect, collaborat...

How to engage investors, aligning business goals with social values, and identifying overlooked resources and transforming them into valuable products with Linda Klunder from Kumasi Drinks.

August 31, 2023 03:00 - 28 minutes - 19.5 MB

Linda Klunder is co-founder of Kumasi Drinks - a delicious tropical cocoa fruit juice made from the flesh surrounding a cocoa bean. Previously the outside of the cocoa bean was never used. It was just thrown away. But Linda and the team at Kumasi took something that normally goes to waste and made it into a soft drink while also helping cocoa farmers earn a little extra income. In this conversation we talk about: grant writing and securing funding the role of storytelling and team present...

Selling Before Creating - The I Am Hable Success Story with Freek van Welsenis

August 24, 2023 03:00 - 23 minutes - 16.2 MB

Discover the remarkable journey of how I Am Hable's co-founders sold a product before it even existed. Learn how they overcame hurdles and collaborated with diverse communities to empower those with disabilities by transforming tablets into accessible workstations for the blind and visually impaired. *** CONNECT website: www.iamhable.com 📬 Subscribe to the ICL newsletter 🤗 Connect on LinkedIn *** SAY THANKS 💜 Leave a review Find out who upcoming guests are and get my newsletter in y...

The Intersection of Art, Education, and Entrepreneurship with Maria Nek founder of the European Culture Academy

August 17, 2023 03:00 - 27 minutes - 19 MB

Maria Nek is building the European Culture Academy - an innovative platform uniting artists, architects, educators, and art enthusiasts from around the world. Her story takes us on a global adventure through Russia, France, Italy, Spain, and the Netherlands, highlighting the contrasting educational systems and cultural traditions she encountered along the way.  In this conversation we discuss we learn about the significance of understanding different educational systems, traditions, and ar...

How Buster transformed his diverse experiences into the thriving FruitPunch AI community, uniting 2,500 engineers to revolutionize real-world challenges with AI

August 10, 2023 03:00 - 35 minutes - 24.7 MB

Actor. Paper boy.  Security guard. Chemistry teacher. Created a community of 2,500 engineers to revolutionize real-world challenges with AI Maverick. That’s what I would describe Buster Franken who unveils the remarkable genesis of creating Fruitpunch AI where you can join challenges and apply AI to solve real world challenges. *** CONNECT website: https://www.fruitpunch.ai/ 📬 Subscribe to the ICL newsletter 🤗 Connect on LinkedIn *** SAY THANKS 💜 Leave a review Find out who upc...

Giving First, Learning Always with Dutch Startup Founder Julien Jukema

July 27, 2023 03:00 - 20 minutes - 14.2 MB

“You gave away 30% of the profits to a cancer foundation?” “When I ran my 2nd hand fashion store, yes.” said Julien “And you created a project where you awarded Covid front line workers with free hotel stays and dinners at fancy restaurants?” I asked, completely mesmerized “Yes. It was called Nederland Bedankt” said Julien Jukema of Anywyse There’s something inside Julien that compels him to having a giving first, and then give some more, kind of attitude. A characteristic that not many...

How does a Founder with Autism launch a Startup that Treats Brain Injury?

July 20, 2023 03:00 - 33 minutes - 22.9 MB

How does a startup founder with autism hold many different careers living in 9 countries and then launches a company that treats brain injury using virtual reality? Here’s my thoughts: -   Extremely intelligent -   Can easily work 14 hours without a break -   There are super powers of being a founder with autism These are some of the things I tried to get to the bottom of during this episode of ICL with Faviola Brugger of Neuro Reality *** CONNECT website:www.neuro-reality.com 📬 Sub...

The Importance of Sleep for (Mental) Health and How to Stay Sane as a Founder with Julian Jagtenberg from Somnox

July 06, 2023 03:00 - 33 minutes - 23 MB

Julian Martijn is the founder of Somnox - a revolutionary product that helps people sleep better. But before Julian created Somnox, he had a brief music career. In fact, one of the songs he co-produced made it in the top 40 of the Dutch pop charts. That’s right - he’s a rock star slash startup founder.  In this conversation Julian shares How they burned a lot of cash with the wrong advertising in the US market Why he chose to forego a music career and decided to focus on engineering The ...

🎙️ 5 Crucial Mistakes I Made When Launching the Fun Startup Podcast

June 29, 2023 03:00 - 7 minutes - 5.07 MB

Get ready for a candid and enlightening solo episode as I share the 5 crucial mistakes I made while growing my beloved Innovators Can Laugh podcast! 🎧✨ 💥 Mistake 1: Neglecting the Power of Keywords! I failed to insert relevant keywords into the RSS feed's name, description, and keywords fields, missing out on valuable organic reach and discoverability. I should have optimized my podcast metadata for maximum visibility! 💥 Mistake 2: Overlooking "Top [[Niche]] Podcasts" Articles! I didn't pr...

Safeguarding democracy while covering news about Europe’s technology and startup ecosystem with Remco Janssen

June 22, 2023 03:00 - 24 minutes - 16.8 MB

Remco Jansen is the founder and publisher of SiliconCanals - a leading technology media source for the startup ecosystem here in Europe. They provide VCs, innovation managers, and people in the tech community with invaluable information and news pertaining to startups in Europe. In this episode, you’ll learn  how Remco grew a blog that was written in Dutch into what Silicon Canals is today why he believes a strong startup ecosystem is necessary to help safeguard democracy  and what he le...

Pivoting a Startup from a B2C to a B2B focus with Maurits Last

June 08, 2023 03:00 - 26 minutes - 18 MB

In this week’s episode of Innovators Can Laugh, I sat down with Maurits Last, the founder of Swap-box, a startup that is making a real impact by producing high quality reusable packaging for B2B companies. They offer a modular service of reusable packaging, logistics, tracking technology, and cleaning that fits any type of operation or event. Maurits is a young and passionate entrepreneur. He spent some time living in Spain when he was younger so there is a unique blend of growing up in two...

From StarCraft Player to Maximizing Customer Lifetime Value with Valentin Radu

May 25, 2023 03:00 - 26 minutes - 18.4 MB

Over the last couple of decades, Valentin has held a variety of jobs (and launched a few companies). Everything from selling cookbooks on the street to launching an internet service company just because he wanted to play Startcrat on broadband! Then he launched one of Romania’s largest online car insurance companies doing 3-4M in annual turnover. But they weren’t profitable.  Based on that experience and discovering why determining customer lifetime value is critical for companies, he runs...

Have a clear goal beyond creating a company you like with Maxim Rotaru

May 18, 2023 03:00 - 24 minutes - 16.7 MB

In this interview, I chat with Maxim Rotaru, founder of a digital product studio Webamboos. Maxim shares insights on how he landed his first client, how he hired his first employee (funny interview process), and a mistake he made early on - not having a clear goal beyond creating a company he liked. We also dive into his approach for guiding clients through the entire process of product development strategy. If you're looking to develop a tech product or start a company, this interview offe...