Our guest in this episode is Jason Croft, the founder of Media Leads, an agency dedicated to a new form of business development - media lead generation, turning his love of precision interviewing and shining a spotlight on others into a scalable system that allows his clients to shorten their sales cycles and rapidly build their dominance in an industry.

Jason is in the business of Connection. Connecting with people, Connecting those people to each other, and Connecting businesses to their ideal clients. With 30 years of experience in media - movies, video, corporate events, podcasts - both behind the camera and now in front of it, Jason is leveraging those skills to further his mission of Connecting and helping others do the same thing.

In our conversation Jason and I explore the world of podcasting and how it can be used for business growth and intentional networking. Here are three key takeaways:


- Podcasting is an excellent tool for network growth and intentional relationship building;

- The art of interviewing is centered around focus, listening, and purposeful conversations;

- Good interviewing skills are important for podcast success and can help individuals develop communication skills that applicable in most areas of life.


Join us as we learn from real-life experiences and find out how podcasting and interviewing skills can help businesses grow and develop.

Listen to the podcast to find out more.