CPA Influencers Series: Caren Rodriguez on Communication and Strategy During an Acquisition/Merger
INGenius Podcast
English - December 03, 2021 17:00 - 13 minutes - 9.64 MBMarketing Business marketing strategy seo marketing agency Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: CPA Influencer Series: Margie Craig on How to Manage the Message
In this CPA Influencer Episode, Dawn Wagenaar interviews Caren Rodriguez and they discuss communication and strategy needed within a company during acquisitions and mergers as well as integrating new team members during this time.
As Chief Marketing Officer at DMJ & Co., PLLC, a Top 300 accounting and business consulting firm, Caren manages firm-wide marketing and business development initiatives that span three office locations across North Carolina. Her responsibilities include communications, public relations, brand development, strategic and industry partnerships, marketing strategy, and digital media efforts.