The New Abnormal artwork

Phil Rowley 'A Rebooted Future: Megatrends in Media, Tech & Culture'

The New Abnormal

English - August 12, 2022 15:00 - 49 minutes - 33.8 MB - ★★★★ - 7 ratings
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This episode of #TheNewAbnormal podcast features Phil Rowley, Head of Futures at Omnicom Media Group UK.  In addition to this, he's also a Media Futurist, Tech Advisory Board Member, AdWeek Columnist, and Power MBA lecturer.  Phil specialises in talking to brands about the future, turning thought-leadership and emerging tech trends into actual strategies.  He has over 22 years’ experience working in London, Dublin & Auckland – and is a recipient of ‘The Internationalist’ Agency Innovators Award. 

In this episode, we discuss a series of the latest reports from OMG Futures, and therefore discuss a range of macro issues including 'The Next Decade', 'The Future of Wellbeing' and 'The Future of Sustainability' alongside specific subjects such as 'How to Be  a Brand Futurist' (and how to be a good one), 'Why the grey market is THE market' and 'Tech for Truth'.