B2C vs B2B SaaS as an indie hacker - Val Sopi, Blogstatic
Indie Bites
English - January 03, 2024 07:00 - 17 minutes - 15.6 MB - ★★★★★ - 10 ratingsEntrepreneurship Business Marketing indie hackers bootstrapping Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Today I’m joined by Val Sopi, the founder of Blogstatic, a lightweight blogging platform built to take on the likes of Ghost. Currently Val is sitting around $1k a month, but with a low-priced annual plans approach, he’s relying on new sign ups and plan upgrades instead of recurring subscriptions. So he’s at a crossroads of needing to pour fuel on the fire to grow his low-cost blogging platform, or attempt to build a B2B SaaS, which he believes is a much more sustainable option for an indie founder. Val has been hardened by business successes and failures, so I love his pragmatic approach to the decisions he’s making.
Timestamps
00:00 Intro01:39 Val's background - web design shop to failed SaaS04:10 Learning to code and starting Claritask04:53 Selling Claritask05:52 Launching Blogstatic06:42 Taking a loan to bet on himself07:40 The crossroads of stagnating growth08:39 Being a low cost alternative in a competitive market12:30 Why Val won't take VC14:06 Why Val is trying B2B instead of B2C15:45 RecommendationsRecommendations
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